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The Strategist’s Analysis Cycle Toolbook

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Description

Product Description

The essential tools for analysing data in today’s data-driven economy

● Practical and authoritative – written by a leading and experienced practitioner

● Data (especially Big Data) is a critical factor in determining business success today

● Contains up-to-date techniques and methods on analysing data

● Companion volume to the author’s main book about data: The Strategic Analysis Cycle Handbook


AUTHOR

Erik Elgersma is Director of Strategic Analysis at FrieslandCampina. He speaks and lectures frequently on the topics of strategic analysis and data management. He is based in the Netherlands

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