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DAVID MEIKLE TO SPEAK AT THE IPA BUSINESS GROWTH CONFERENCE TOMORROW

David Meikle, author of How to Buy A Gorilla will be sharing his monkey framework at the IPA Business Growth Conference tomorrow at the British Library Knowledge in London.

This year’s IPA Business Growth Conference will look at how to develop the right behaviours to deliver commercial business success which makes it the perfect platform for David to share his knowledge and expertise. Read More

THE LAUNCH OF HOW TO BUY A GORILLA

Last night we celebrated the launch of How to Buy a Gorilla by David Meikle with his friends, clients and old colleagues from the advertising world.

The event took place at the iconic Music Bank Studios where the famous Cadbury’s Gorilla advert was filmed. The staff at the studios were incredibly helpful and went the extra mile to set the scene for the night with the real life drums used in the advert.

The iconic Cadbury’s Gorilla Advert

                       

Mark Earls, Independent Marketing and Advertising professional at Herd Consultancy aka ‘The Herd Meister’ kicked off the official launch by saying a few words about David.

He said: “David is deeply passionate about doing things better and he has done something about it. Most of us continue to moan but David has written down how we can behave differently.” Read More

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