Today we celebrate the publication of The Conscious Effect: 50 Lessons for Better Organizational Wellbeing by Natasha Wallace. The book will give you the tools to transform yourself and your workplace through greater consciousness.
Inspiring Innovation includes tales covering brands including Angry Birds, Diners Club, Fanta, Netflix, Viagra, Victoriaâ€™s Secret and Airbnb, you will find out how one size does not fit all, and that ideas can be sparked by anything and everything â€“ from anger to embarrassment, from people watching to biomimicry (borrowing ideas from the natural world). Ultimately, this book is a call for disruption and deviance and provides original tips and techniques to help you in your search for the next big thing. Today we hear the tale – The Glue That Wouldn’t Stick.
There is a form of creativity so powerful that it only takes one look and one listen for millions of consumers to remember it, like it, buy it, and tell others about it. These are so-called Super Signs â€“ the brands that are embedded in human culture and hidden deep in our subconscious.
This book takes a fresh approach to branding and explores how to turn brands into Super Signs in todayâ€™s competitive and ever-changing world. Super Signs are the most effective and powerful means of influencing a consumerâ€™s actions. From a branding point of view, Super Signs are the ultimate level that your brand can reach â€” a level where the brand triggers an instinctive reaction in thought and action from the consumer. Today we hear from the founders of HUA&HUA and authors of Super Signs, one of Chinaâ€™s leading branding and strategy consultancies on how every company needs a corporate dictionary.
After Global Wellness Day on Saturday 8th June 2019, we hear from Ros Toynbee, LL.B, Director & Head Coach at The Career Coach, on how The Zone of Connection has changed her life for the better and gives her advice to those wanting to use The Connection Practice in their own lives.
Today marks the publication of Grace Under Pressure: A Masterclass in Public Speaking by Lisa Wentz, speaking coach with over 10 years experience helping hundreds of people evolve from beginner to advance speakers.
The best of our self-development summer reading to slip into your hand luggageÂ and flick through on the beach. With everything from transformational public speaking coaching to shifting your energy towards happiness love and beyond, we have something for everyone this summer.
This Saturday 8th June is Global Wellness Day. It is an entirelyÂ not-for-profit day, a social project created by volunteers who are dedicated to living well. To get ready for Global Wellness Day, we hear from Sue Coyne and Penny Mallinson, authors of The Zone of Connection, on how to stay well and handle stress.
Today we hear from Andy Law, author of Work and Days: Daily wisdom from the Greeks and Romas to get you through your working day. This tip is all about leadership.
The performance mindset begins, rather prosaically, with practice. The practice is where creativity begins. Musicians play scales and exercises for hours at a time. Dancers build stamina and core strength in the gym, and then they are their dance partner work on small aspects of their routine – for hours every day, day after day. Actors spend weeks studying scripts and talking to themselves, looking for a way to inhabit their role. All great performing artists practice very hard. Nobody masters their craft without practice. The same tips apply to how toÂ practice in business. We hear from authors of The Five Principles of Performance Thinking by Jonathan Gifford and Mark Powell.
LID’s upcoming events during June, from Omnichannel Marketing and AI to how to adapt your business to high-frequency change.