Description
More Info
Description
An original insight into the technology breakthroughs of Huawei – one of the world’s leading tech companies.
Engaging personal stories of individuals (the ‘explorers’) who made the technology breakthroughs for Huawei.
A rare glimpse into the realities of research and development, and how that leads to the creation of a world-class company.
How commitment and focus on innovation have enabled a company like Huawei to become a giant multinational.
BOOK DETAILS
Publisher: LID Publishing
ISBN: 9781911498551
FORMAT: 216×138 mm
Bookbinding: Paperback w/flaps
Number of pages: 288pp
AUTHOR
Tian Tao Is a member of the Huawei International Advisory Board, Co-Director of the Ruihua Institute of Innovation Management (Zhejiang University) and Visiting Fellow at Cambridge Judge Business School.
Additional information
| Physical | Physical Copy |
|---|---|
| Digital | E-book |
Related Products
Quick View
Humanity’s Lucky Clover
Why do some states and societies thrive while others do not? What awaits us in the future? Is there a universal model that can guide our success? Vadim Makhov believes there is and that it can be found by means of careful analysis of the past. In this truly big-idea book he presents his ‘lucky clover’ theory in which, when four critical elements – science, society, innovation and wealth – are present, interacting and developing simultaneously, culminate in success.
Having studied hundreds of sources, scrutinised numerous tangled intricacies in world history, and found interesting correlations between various events and phenomena, the author sets out to demonstrate that, through careful analysis of the past, we can find the right path to success.
Author: Vadim Makhov
Get the ebook:
Get the physical book:
£24.99
Add to basket
Quick View
Fightback
Digitization is the biggest disruption for business as usual at any major corporation. Trusted mindsets and existing business models are collapsing, corporations are struggling to react to the Fourth Industrial Revolution by risking too little transformation too slowly – and your industry is up next! It’s time to wake up, act and really shape digital change. We need to take up responsibility for digitization and Europe might well be the center stage for this change.
Fightback delivers a stunning and convincing blueprint that will enable business leaders to use the digital economy to their advantage by leveraging three powerful, but little understood, strategic tools – platform business models, digital ventures and the special skills of tech entrepreneurs. Based on a sophisticated analysis, the book is a hands-on playbook for corporate renewal in an age of digitization and makes a convincing case for Europe leading the way in changing minds and business around the world.
Author: Felix Staeritz & Simon Torrance
Get the ebook:
Get the physical book:
£14.99
Add to basket
Quick View
Dedication
In 2012, the Chinese company Huawei Technologies overtook Ericsson to become the world’s largest telecommunications equipment manufacturer, firmly establishing itself on the world business map. Today, it has over 170,000 employees worldwide and in 2014 the company generated a remarkable profit of $5.5 billion.
Whilst research and development and the technology that results from it are core drivers of Huawei’s success, the company’s amazing growth is also determined by its human resource strategy. This is based on a “customer-first” attitude, the belief that obtaining opportunities is through hard work and, above all, “a dedication to do the best in anything we do”. How Huawei promotes this dedication amongst its workforce is the subject of this important book. Through original incentive systems, employee ownership and the mentality to act like a boss, Huawei has managed to create a culture of dedication that has become the bedrock of its growth today.
Author: Huang Weiwei
Get the ebook:
Get the physical book:
£29.99
Add to basket
Quick View
The Fourth Great Transformation
A new human species will soon come to co-exist with us. This new species, 'Homo nouveau', will be created using artificial intelligence and genetic engineering; both important tools which are in their infancy. Not only are the science and technology relatively new, but their implications in the mind of the general public are also only just beginning to enter our collective consciousness. This book expands on the research done for the author's pervious book, What Comes After Homo Sapiens?
Written by a medical professional and independent consultant to healthcare IT companies, The Fourth Great Transformation explores the questions of what this new species will look like, how we as humans will get along with them, and the potential threats and opportunities that will come along with genetically modified humans.
Get the ebook:
Get the physical book:
£14.99
Add to basket
Quick View
Wholegarment
In 1962, Masahiro Shima founded Shima Seiki, with the aim of developing a fully automated seamless glove-knitting machine. Following this success, the company expanded into flat knitting machines. However, the age of the computer brought a whole new era for Shima Seiki. By committing to computerization in its mainstream products, Shima Seiki gradually began to stand apart from its competitors. Shima Seiki's focus on computer-aided knit design and programming, in fact led to a revolution in the fashion industry.
Written by the inventor himself, this book looks at how Masahiro Shima developed both the technology and philosophy to enable his company to be market leaders in industrial knitting machines - and fundamentally change the fashion industry. This culminated in the launch of the company's Wholegarment knitting machine in 1995, which altered forever the way knitted garments are produced, and which today is used by fashion manufacturers across the world
Author: Masahiro Shima
Get the ebook:
Get the physical book:
£19.99
Add to basket
Quick View
Rethinking Luxury
Asia, ethics and everything digital are the future of the luxury industry. But what does that mean in practice for managers and marketers? What is the best way to do business in China? How can a business ensure customers talk about a sustainable line of products? Should brands invite more bloggers than journalists to their next runway show? Do they really need more retail locations, or should they shift focus to e-commerce? How do luxury businesses engage the next generation of critical, informed and digital-savvy customers with a brand … and then command their loyalty?
It’s time to rethink how to market luxury products and services.
Authors: Martin C. Wittig, Fabian Sommerrock, Philip Beil & Markus Albers
Get the ebook:
Get the physical book:
£16.99
Add to basket
Quick View
Elemental Change
‘You never step in the same river twice.’ Our intensely interconnected world never stops evolving. Amid the chaos of intended and unexpected consequences we’re expected to lead a change initiative. We have to learn fast, as its already started.
This highly practical, human and humorous book shows us how to makes complex change attainable – organizational, professional or personal
– whether you have years of experience or are facing your first major challenge. It helps us think about what change is and means, how we prepare for it and what we do to make it successful. It may just be the most readable book about change yet.
Get the ebook:
Get the physical book:
£12.99
Add to basket
Quick View
High Frequency Change
We are dizzy trying to keep up with the constant flood of newness across every aspect of our lives. And it's clear that some of our biggest companies are facing similar challenges. Each week another big brand name fails. Why is this?
Change is like a wave: it has both amplitude and frequency. The last century was about change of great amplitude, big waves washing over the whole society. But this century is about high frequency change: rapid, smaller waves, each powerful enough to disrupt an industry. This book explains how we can understand high frequency change, what drives it, and how we must respond by changing the way we run our organisations - and our lives.
Author: Tom CheesewrightGet the ebook:
Get the physical book:
£12.99
Add to basket
Quick View
A Data-Driven Company
Are you planning to start working with big data, analytics or AI, but don’t know where to begin or what to expect? Have you started your data journey and are wondering how to get to the next level? Want to know how to fun your data journey, organize your data team, measure the results and scale? Don’t worry, you are not alone. Many organizations are struggling with the same question.
In this book you will learn about: the different stages of the data journey: typical organizational, technological, business, people, and ethical decisions that organization encounter on the journey; and different options available, along with the corresponding pros and cons. We’ll also present practical examples of options available, and decisions taken; and the perspectives of 20 experts and professionals from organizations like AXA,BBVA, ENGIE, EY, KPMG, MTN, O2, the ODI, OdiselA, Rabobank, Santander, Telefonica and Vodafone.
Author: Richard Benjamins
Get the ebook:
Get the physical book:
£14.99
Add to basket
Quick View
Binge Marketing
How do you build a brand in a time of information overload where the media are so fragmented that you can barely get the attention of your audience? And how do you ensure that everyone tells the same story on all those channels? Carlijn Postma takes you to the place where content is the product and where people know how to attract and retain an audience: Hollywood.
Binge Marketing is not another stuffy marketing book, but a refreshing look at modern marketing so you can be sure that people will want to listen to your story. Not just one episode, but as a loyal and committed reader, viewer or listener. Compare your brand with the scenario of a very good television series and consider every single statement and marketing activity you put out there as an episode of that series. As a true showrunner you can build on your own loyal and involved audience.
Get the ebook:
Get the physical book:
£12.99
Add to basket