“That’s one small step for (a) man, one giant leap for mankind,” were the words spoken by Apollo 11 astronaut Neil Armstrong as he stepped off the footpad of the Lunar Module Eagle. This was the first and most famous manned mission to land on the Moon. As a 19-year-old college journalist, author David Chudwin covered the launch from Florida in July 1969. Chudwin was the only journalist with official NASA press credentials representing the college press and had extraordinary access to the astronauts, rocket scientists, launch pads, rockets, and control centers.
2019 will be the 50th anniversary of Apollo 11 — a time to look back to celebrate that mission, and forward to our future in space. Divided into three parts, this book provides: the author’s account of covering the first landing on the Moon in 1969; lessons learned from the Apollo program and their relevance to future space activities; and our future in space including new rockets, space stations, and trips back to the Moon and to Mars.
A book that looks back at the first manned mission to land on the Moon, and forward to mankind’s future in space.
A journalistic approach to the space race of the 60s, and the future of commercial space travel.
Written by the only college journalist accredited by NASA to cover the 1969 Apollo 11 launch and first landing on the Moon
The book shares the excitement, fears, planning, and hard work that led to the first landing on the Moon.
Engaging writing with original photos.
While the excitement of the first landing on the Moon was unique, there are many firsts in space to come in the decades ahead.
Number of pages: 256
David Chudwin MD decided to go into medicine instead of journalism, but his Apollo 11 experiences led to a lifelong interest in space exploration. Chudwin has written about Apollo 11 in a variety of media outlets and has spoken about Apollo 11 at schools and at space meetings, including Spacefest. Chudwin was the only teenager to be granted a press pass for the 1969 moon landing.
While in the astronaut training ‘pipeline’ for an Apollo mission, I served as CAPCOM and Lunar Module Checkoutastronaut on Support Crews for Apollos 9, 10, and 13. In fact, I was the CAPCOM who answered that fateful call from Apollo 13, ‘Houston, we’ve had a problem!’ Follow the riveting stories from those exciting and historic days of the Apollo program in this book by Dr David Chudwin, my fellow graduate from the University of Michigan.
Jack Lousma, Astronaut, Apollo 13 CAPCOM, Skylab 2 Pilot and STS-3 Commander
Seeing Apollo 11’s launch through the memories of a wide-eyed teenage outsider is remarkable: a homegrown reminiscence from someone fortunate to be a witness to humankind’s greatest engineering triumph.
Francis French, Space historian and Director of Education, San Diego Air and Space Museum
Leaders in Lockdown is a unique insight from the women and men who were on the front line of leading the business world’s fight against COVID-19. From New York to Singapore to Hong Kong to the City of London, it captures a remarkable moment in time – when the global economy was brought to a shuddering halt in the struggle to contain a deadly pandemic. These first-hand accounts of 100 days of lockdown tell stories of leadership in a crisis. They also share the wisdom of some of the world’s most thoughtful business leaders as they predict how the world will change because of COVID-19.
We live in a world that is unequal by nature. One could even say that its diversity is essential to all the world’s survival. However, inequality among human beings is one of society’s biggest problems.
This book is about opportunities. It is about being at the forefront of a paradigm change and a win-win situation. And it is about leading one of the most compelling and exciting shifts in our society: women’s empowerment. Company leaders are used to dealing with radical changes in markets, but there is a story that corporations all over the globe have chosen to ignore. This story is the sum total of millions of lost opportunities, because over half the potential workforce was left behind. Although half the population is made up of women, only 50% of them can earn a decent living. The Other Halfsets out to change just that.
The world is functioning outside the lines. The governance structures currently abided by are not supportive enough when it comes to fighting climate change and other environmental degradation. Perhaps it’s time to start anew. In his first book, Forbes advocates for global taxation and regulation to protect this global asset, the planet. Packed full of facts, data, statistics and figures, Forbes’ book offers a compelling argument to save the planet.
Angus Forbes has a long experience working at the coalface of capitalism, consumerism and capital allocation, and his passion for progressive governance and sound knowledge of environmental degradation have led him to advocate for quite a unique solution, the Global Planet Authority.
In 1862, in the city of Santiago de Cuba, a family-owned business purchased a distillery, producing the first bottle of what would become known as BACARDÍ rum. In the years that followed, Bacardi expanded to become a globally recognized household name, renowned for its premium quality white rum.
The Rise of Bacardi tells the story of the Bacardi company, from its origins in the mid-19th century to its expansion in the early 20th to its international acclaim as the world's leading manufacturer of spirits today. This is the story of a company, but it is also the story of a family who has faced political and societal upheaval, from the Spanish American War to American Prohibition and the Cuban Revolution, and has continued to go from strength to strength over the last 150 years. As a member of the Bacardí family and former employee of the company, Jorge Del Rosal provides a unique insider's point of view in parallel to his own story as the company expanded in the latter half of the 20th century to today.
The fact is, we are hopelessly addicted to energy. It is the thin glue that holds our civilized world together and life without it would be unthinkable.
Per Wimmer, Owner of Wimmer Financial, Wimmer Family Office and WimmerSpace.com, is releasing his book The Green Bubble this November. The Green Bubble offers an analysis of the current financial bubble being created in the energy sector, by governments subsidizing renewable energy investment. He argues that these investments are not sustainable, and makes a case for investment in gas and, controversially, nuclear power.
Alongside the pressure to reduce greenhouse emissions, there is a challenge to find new, renewable energy sources. Many of the current ideas, Wimmer argues, are politically driven. The book also offers an engaging and intelligent analysis of the different energy issues that the world is facing, and how politics has led us in the wrong direction.
There’s a lot going wrong in the world: climate change, war, inequality, divisive politics. It can be hard to see a way out of the issues we face. But social entrepreneurs across the world are addressing these big problems in innovative ways: The New Ism seeks to build their innovations into the fabric of modern society, creating a new, more sustainable and inclusive global system.
Social Entrepreneurship, the first book of a series on how society can learn from social innovators, authors Mel Young and Alexandra Matthews demystify what it means to be a social entrepreneur and explore how their work could help us all to create a sustainable, inclusive world where humans live within the means of the planet and all life can thrive. Through their podcast interviewing social innovators and disruptors, and Mel’s experience as a leading social entrepreneur himself, they have a unique vantage point on what could be the key to a brighter future.
We are living in a unique ’geo’ age, where geography is appreciated again. The 21st century encompasses political and economic games where the multipolar world, a new world order and a new value system combine to develop new actors and new industries. Business leaders are focusing more and more on global social issues, putting pressure on international political decisions such as locating the network hubs of creativity and innovation in many aspects of the world economy and culture.
The 21st century is the era of knowledge and creativity where education and innovation are the most important investments. Knowledge is the currency of the future. When drawn with knowledge, the map of the 21st century can be utilized to discover and
understand this new world. This book helps to explain how ‘Geofusion’ provides the opportunities that can give lasting value to the world.
Author: Norbert Csizmadia
Every marketer knows the stories of Lord Lever and Steve Jobs, has probably read AI Ries and Jack Trout, and seen the works of Bill Bernbach and John Hegarty. What’s interesting about these ‘Masters of Marketing’ is that they are all men. Katy Mousinho’s and Giles Lury’s Wonder Women tells the stories of some of the women who have had a tremendous influence on the marketing industry, like Brownie Wise, who transformed Tupperware and Mary Wells Lawrence, who founded advertising agency Wells, Rich, Greene. There are also interviews with Edwina Dunn OBE – the co-founder of Dunnhumby and the data behind the Tesco Clubcard; Helle Muller Peterson – Senior Vice President, Arla Foods Denmark and previously the only female country CEO in Carlsberg, plus many more. Mousinho and Lury pull together their findings, not only to celebrate their success, but to provide insights for the future of marketing and the great marketers, women and men, to come.
The Entrepreneurial Myth is a timely challenge to redesign entrepreneurship for the health and wealth of all. Entrepreneurs are deified as all-powerful, never-fail gurus who shoulder our collective necessity for enterprise. Promoted through education, politics and media, the mythical entrepreneur bears little relation to the messy reality of running a small business. Based on analysis spanning 30 years, this book challenges the pervasive misrepresentation of business creators in the UK, US, India and China. It examines how The Entrepreneurial Myth damages entrepreneur's mental health, skews public policy, amplifies business failure rates and undermines global economies.
Hear a heartfelt call to business people and politicians, legislators and educators, to redesign enterprise for the next generation. Help strip The Entrepreneurial Myth of its power and recalibrate business success. Seize this vital opportunity to boost entrepreneurial wellbeing and resilience. This book is a timely invitation to build a more reflective, more effective entrepreneurship for the health and wealth of all.
Author: Louise Nicolson
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