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Jack Ma & Alibaba

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£12.99

China’s economic rise and influence has been one of the most significant developments in the global economy of recent times. A driving force behind this expansion has been the private entrepreneurs and companies of China, some of which have literally redefined the economic and business landscape, both inside and outside of China. Jack Ma (Ma Yun) is one such entrepreneur. Together with his company, Alibaba, Ma has become one of the giants of the Internet world and Alibaba, one of the world’s largest e-commerce platforms. This book presents Ma’s experiences, entrepreneurial career and the whole process of Alibaba’s creation. The authors show how Ma subverted traditions and built Alibaba into a behemoth, that set a world record as the largest public stock offering ever during its IPO in New York in 2014.

Author: Chen Wei and Yan Qicheng

 

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Description

Description

Jack Ma & Alibaba A biography of one of China’s greatest entrepreneurs.

China’s recent global economic rise has been phenomenal – and is being led by entrepreneurs like Jack Ma.

Written by authors who had direct, inside access to Jack Ma and Alibaba.

Fascinating account of Ma’s life, challenges and motivations – as well as the business ideas behind his success.

BOOK DETAILS

Publisher: LID Publishing

ISBN:978-1-911498-26-1

FORMAT: 198 x 129mm

Bookbinding: Paperback

Number of pages: 256 pp

AUTHOR

Chen Wei and Yan Qicheng are leading business writers in China.

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Digital

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