Loading the content...
Navigation
Account
Search
Cart 0 items for £0.00
LID Publishing

Minifesto

‹Return to Previous Page
Bug Fix

Product Information

Categories: ,

£12.99

We live in times of great change. Or so we are told. Headlines blast messages about clashes between tribes, civilisations, political factions, East and West. We are told that unless we abstain from eating meat, flying or enjoying other modern amenities, the planet is doomed. We live in times of trouble. Of crossroads. Of signs of decline. We live in special times. In turn, future thinking is often reduced to people having opinions about other people’s opinions.

As opposed to manifesto, in manifesto many small ideas are created to inspire one person, your- self. By sharing the vision of the future, we can avoid telling stories and instead strive to surround ourselves with as many strange, conflicting ideas that we can in order to immerse ourselves in future possibilities and possible futures. Incorporating recognisable examples, Minifesto will illustrate how the world changes when a single individual does something new.

Author: Magnus Lindkvist

 

Get the ebook:

 

Get the physical book:

Description

Description

How individuals can revisualise the future and create tomorrow through small unique ideas.

This is the age of the individual who with their individual small ideas make a big difference to our world.

A different way to look at the future by one of the worlds leading futurist

Minifesto will inspire and expose how the world of small ideas is waiting to happen.

Fascinating stories of how small ideas came about and have today become a significant part of our daily lives.

BOOK DETAILS

Publisher: LID Publishing

ISBN: 978-1-910649-56-5

FORMAT: 216 x 138mm

Bookbinding: Paperback

Number of pages: 208pp

Author

Magnus Lindkvist

Magnus Lindkvist is an international futurist and consultant. He is the author of Everything We Know and When the Future Begins.

REVIEWS

While Lindkvist’s ideas are anything but small, this blurb can be tiny: This Is Great.

Ben Hammersley, RSA Fellow,Wired journalist, Internet Visionary and author of Approaching the Future: 64 Things You Need to Know Now for Then

Magnus Lindkvist is not only a world-class trendspotter and a futurologist with uncommonly deep insights into the shape of things to come, he is also a highly original thinker. In thisMinifestohe has condensed a remarkable amount of challenging and contrarian thinking into a rousing defense of small, but not insignificant, ideas. Itis a refreshing attack on pompous futures thinking and overly broad claims regarding the future, and champions humility and creativity in the face of the profoundly unknowable. An important book for all those who care about the world tomorrow.

Professor Alf Rehn, innovation thought-leader, listed on the 2016 Thinkers50 Radar as one of the 30 management thinkers most likely to shape the future of how organizations are managed and led

Related Products

Quick View

The Cult of Service Excellence

,
In a quest to maintain market position and improve profits in today’s fast-paced, competitive market place, organizations need to become more and more customer driven. A customer-driven organization maintains a base of loyal customers by recognizing that customer service and product quality are fundamental to maintaining a competitive advantage. These organizations have incredibly strong, inspirational and charismatic leaders with strong culture and behavioural norms or even rules that guide everyone how to function within the organization. They think that their way is the only way!
This book explains how the environment and culture created in some of the world’s greatest customer-focused companies resembles the mindset created by a cult. It is by understanding the “anatomy” of such companies that we, too, can embark upon a journey of customer excellence within our companies.
Author: Oke Eleazu
 

Get the ebook:

 

Get the physical book:

£12.99 Add to basket
Quick View

Read My Lips

What if you could get people to listen to you in every situation? And in addition, get them to want to listen? Would that make life easier? Rhetoric is not the art of speaking - it is the art of getting others to listen. This book does not deal with the history of rhetoric - nor is it a book that teaches you how to 'talk nicely' - as many people might think when they hear the word 'rhetoric'. This book will teach you to speak effectively and increase the motivation of your listeners. Teaching you how to be professional and personal, without being private. Elaine shares her own experiences, and suggests with humour and warmth how to tackle difficult situations. Selling 60,000 copies in Sweden, this revised edition boasts completely new examples and rhetorical tricks.

Author: Elaine Eksvard
 

Get the ebook:

APPLE   KINDLE    KOBO
 

Get the physical book:

£12.99 Add to basket
Quick View

How to buy a gorilla

How to Buy a Gorilla presents a new agency relationship paradigm for marketers to get better-value advertising ideas from their agencies. In this book, David Meikle examines the existing paradigms of the working and commercial relationships between marketing, procurement and agencies, and offers a new approach to how they can collaborate in more trusting, more productive and more effective ways. This is a well-informed exploration of the eternal triangle of marketing, agency and procurement, and will provide valuable guidance and insights to anyone involved in the purchase, management or creation of advertising.

Author: David Meikle
 

Get the ebook:

APPLE   KINDLE    KOBO
 

Get the physical book:

£16.99 Add to basket
Quick View

The Salesperson’s Secret Code

,
What makes a great salesperson? What beliefs, attitudes and behaviours are linked to being a top performer? What impact does culture, industry and sales context have? And does a formal sales methodology or process make a difference? This book is for any sales professional, or indeed anyone involved in the sales process of their company, who wants to learn the secrets of successful selling. Based on interviews and analysis (qualitative and quantitative) of 300 of the world’s leading salespeople, across a mix of industries, cultures and context, the authors present the most rigorous evaluation of how salespeople behave and how they are driven. In doing so, they reveal the secret code behind consistent and high-level success in sales.
Authors:  Ian Mills, Mark Ridley, Ben Laker & Tim Chapman 
 

Get the ebook:

 

Get the audiobook:

 

Get the physical book:

£14.99 Add to basket
Quick View

The Networking Book

,
This book deals with networking and asks the question: Do you have the nerve not to use - or not to learn to use - networking in business and in your private life? It is a well-documented fact that what we want and desire is more easily achieved when we understand how to build the right relationships. Networking is basically the exchange of a wide range of services - and the most precious insurance in your private life and your career. This highly practical and accessible book will help anyone understand the power of networking quickly through face-to-face meeting and social media, as well as how they can use it as a way to enhance their prospects. Author:  Simone Andersen
 

Get the ebook:

APPLE   KINDLE    KOBO
 

Get the physical book:

£9.99 Add to basket
Quick View

Martketing

This book exposes the marketing secrets and lessons learnt from one of the world’s most exciting global brands – Coca Cola – and how you can apply them to your own brand. It explores the core beliefs and principles that were needed to evolve one of the most powerful marketing machines on the planet that worked successfully across cultures and fast-changing environments. The author was part of a team of outstanding individuals and agencies that generated better, faster and more effective marketing on an unprecedented level. Through a combination of research, theory and real-life experience, Lamelas explains why and how marketing works, and offers a proven framework to help you master your own marketing strategy.
Author: Javier Sanchez Lamelas
 

Get the ebook:

 

Get the physical book:

£12.99 Add to basket
Quick View

Madison Avenue Manslaughter 3rd Edition

The advertising industry has reached a critical and dangerous point in its development – agencies destroy themselves by doing increased work for declining fees. So what are the logical consequences of the failure to act? Growing workloads and declining fees have created a "recipe for disaster." For the first time, Michael Farmer offers a solution to avoid this seemingly inevitable disaster. This book offers the world’s first effective definition of "the real agency problem." Once the problem is understood, the author offers corrective solutions. Now in its third edition, Madison Avenue Manslaughter has been updated to include industry developments from 2017-2018, plus new material and chapters. This book is a call to action for the 21st century breed of "mad men," which outlines the industry problems and encourages agencies and their clients to take management actions to keep this disaster at bay. These actions form the basis of a strategic response by agency CEOs as well as corporate chief marketing officers. Author: Michael Farmer
 

Get the ebook:

APPLE   KINDLE    KOBO
 

Get the physical book:

£12.99 Add to basket
Quick View

The Prisoner and the Penguin

The power of a good story has long been recognised. It seems that, as a race, we humans love a good story. But stories aren’t just for pure enjoyment - they have long been a powerful tool for teaching. This book is an alternative to traditional marketing handbook. Rather than a textbook, it is an enjoyable “story-book” that brings to life some of the key principles of marketing in an easy-to-read, accessible form. Some of these stories are quite remarkable and almost unbelievable; but all are true and remind marketers and businesspeople that the best marketing is something which people tell others about and retell over many years.

Author: Giles Lury

£12.99 Add to basket
Quick View

Make it All About Me

The term 'omnichannel' may be a marketing buzzword, but it also refers to a significant shift: marketers now need to provide a seamless experience, regardless of channel or device. Make it All About Me suggests how to work with omnichannel marketing and artificial intelligence without getting stuck in a certain channel or silo. Drawing on insights from global marketing experts, the book centers around the Omnichanel Hexagon, a framework to help gauge your omnichannel progress and prioritize your marketing efforts to ensure that every step you take is a step closer to the perfect, tailored customer experience -- without sacrificing profitability. The authors provide the background for understanding the six main omnichannel disciplines and demonstrate how you can manage them in a more customer centric manner. Readers will get a visual overview of how far along their organization is in working with omnichannel and what barriers might impede further progress. Author: Rasmus Houlind & Colin Shearer
 

Get the ebook:

APPLE   KINDLE    KOBO
 

Get the physical book:

£19.99 Add to basket

Copyright © 2019 LID BUSINESS MEDIA. All rights reserved. Data and Privacy Protection.
               

Back to top