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Description

Description

A step-by-step guide for how managers and employees can embrace change with passion and excitement, every day

●Provides a framework for dealing with disruption and making a changing market a competitive advantage

● The approach is based on the authors’ deep work with some of the world’s leading companies

●A guide to stop the ‘change victimhood’mentality to one of participation and ownership

● An important management book for all business executives, especially in today’s intensely competitive and changing business environment


AUTHOR

Lior Arussy serves as CEO and President of the Strativity Group. He is one of the world’s authorities on customer experience, culture design, customer centricity and transformation. He is the author of six books including Exceptionalize it! (2015) and Customer Experience Strategy (2010). In addition, he has published over 250 articles in publications including the Harvard Business Review.

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