Description
A practical guide to data, how to interpret it, understand it, and exploit it, for business success
● The first book which connects the dots between big data and business strategy
● Intelligent and engaging analyses coupled with practical methods
● For every decision maker in every organisation across all sectors
● Packed full of engaging and inspiring stories – everyone should read this book
AUTHORS
Graham has spent the last 15 years helping leaders and teams anchor data into decision making. As the leader of Connectworxs, he is passionate about helping organizations achieve growth by creating the right data driven culture to achieve their ambitions.
After 20 years in advertising, he has spent the last eighteen as an independent troubleshooter, advising companies on how to change their businesses for the better, via change management programmes, training, facilitation, and non-exec work.
Additional information
| Physical | Physical Copy |
|---|---|
| Digital | E-book |
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