The Strategic’s Analysis Cycle: Handbook

Author: Kevin Duncan

This book explores and demonstrates the transformative learning experiences that organizations and their leaders can derive from the arts. It is through the arts that we have always explored our humanity: through dance and music; art and sculpture; theatre and poetry. The arts allow us to explore our own selves and our relationship to others and to the world around us. This central role of the arts is commonly accepted in everyday life, but the implications of this are not typically extended to the world of business.The authors argues strongly that, to the contrary, the methodologies and approaches that are fundamental to performing artists of all kinds can provide exactly the kind of inspirational, people-centred and performance-related techniques that are missing from much of the typically mechanistic, systems-based and process-driven training and development of managers and executives. Technical proficiency and expertise are not enough to deliver an award-winning result; what enables a truly outstanding performance is the elusive but entirely recognizable element of artistry – the spark that transforms a technically good performance into something extraordinary.

This book melds together the two most critical elements to organizational viability: change and creativity. More than simply a how-to book or a technical tome, +Change provides the working knowledge, strategies and tactics necessary to not only be more creative and more innovative, but also to implement change more effectively. +Change introduces the ICI Formula (Ideas + Change = Innovation). This critical formula for sustainable innovation within an organization allows for systemized ideation, unbiased idea selection, better change management methods and finally, sustainable innovation. This is a book for managers and executives in an era where innovation and change have become key competitive advantages to any company.