Only enter the battles you know you can win. Know how to deceive the enemy – appear weak when you are strong, and strong when you are weak. These are some of the key principles from The Art of War, the definitive text on military strategy and warfare, written by the Chinese general Sun Tzu around 500 BC. This book by Sam Hua, bestselling author on Ancient Chinese philosophy and wisdom, provides today’s reader with a thorough understanding of The Art of War, both in its original context and how it can be applied in modern times.
An International Bestseller that provides the most comprehensive description and explanation of The Art of War for today’s reader
The Art of War is widely recognized as a significant text in military and business circles and has a huge following
The original Chinese edition of this book has been a bestseller in China for the past two years (over 500,000 copies sold)
The book provides readers with an accessible analysis and understanding of the concepts, strategies, tactics and ways of thinking that make up The Art of War, and how they can be applied today
The author is recognized as one of today’s leading commentators and authors on ancient Chinese philosophy and wisdom
Publisher: LID Publishing
Format: 234 x 156 mm
SAM HUA ‘sChinese edition of Sun Tzu’s Art of War has sold over 600,000 copies and has remained in the bestseller charts for the past two years. Sam has additionally published three other titles on Chinese philosophy and wisdom, a business book (Super Signs), and is co-founder and chairman of Shanghai Hua and Hua Consulting Co.,Ltd
The health of our brain, as measured through cognitive health domains such as “executive function”, is the single most important aspect of our overall health. In business, good cognitive health enables you to go beyond simply coping, to managing and leading. For a fully functioning brain enables us to operate to our highest capacity and reach optimum performance. Improved cognitive health allows us to become sharp, accurate, confident, precise, attentive, a source of wisdom and a bundle of energy.
This book provides a comprehensive overview of the key cognitive health domains and how they impact your ability to operate at your best. You will understand the importance of each domain in order for you to maximize your cognitive health and be your best – or to have the best executive function.
In a quest to maintain market position and improve profits in today’s fast-paced, competitive market place, organizations need to become more and more customer driven. A customer-driven organization maintains a base of loyal customers by recognizing that customer service and product quality are fundamental to maintaining a competitive advantage. These organizations have incredibly strong, inspirational and charismatic leaders with strong culture and behavioural norms or even rules that guide everyone how to function within the organization. They think that their way is the only way!
This book explains how the environment and culture created in some of the world’s greatest customer-focused companies resembles the mindset created by a cult. It is by understanding the “anatomy” of such companies that we, too, can embark upon a journey of customer excellence within our companies.
This is an authoritative and practical guide to collecting, analysing and managing data, to enable managers and companies to develop successful business strategies. Data has become a dominant factor in today's business environment. This book, written by a leading practitioner, explains the underpinning nature of data for a company's business strategy. The book begins with data collection: getting data is no big deal; getting the right data to win in the market is. It moves on to data analysis: turning data into actionable intelligence is what drives and determines competitive advantage. And, finally, managing data: how to organise your data collection and analysis to create winning strategies. This is a definitive book about one of the most important topics in today's digital and data-driven economy.
Author: Erik Elgersma
Success is often measured by financial successes and business acheivements. The intention of this book is to help entrepreneurs, leaders and individuals to reflect and re-evaluate their current level of success, to see whether it is serving them or the people around them. Where their notions of what it is to be successful have come from, and whether they now feel appropriate to them.Authentic Success is by its very nature a personal journey of exploration and there are no rights or wrongs to each journey. What matters is whether it resonates with you.
This book enables you to create a life path for yourself that is more harmonious for you to enjoy and experience, which in turn is more harmonious and satisfying for those around you. In that way we all could achieve more with less effort and less strife, which ultimately will help the world, become a slightly better place to live in.
We are witnessing the new age of empowered customers, armed with online reviews, five-star ratings and social media, never has it been more important to manage your reputation and referrals. This book is for anyone who wants to systematically build their reputation and increase their referral sales whilst delivering a consistent and continually improving customer experience. Put together in a simple, clear, no nonsense way, with step by step instructions on what to do along the journey. The information is based on over 10 years coaching, advisory and training experience in the area of feedback, customer experience and referrals, and all the advice is underpinned by real life experience and examples ...and continued doses of common sense!
Maintaining performance today is no longer simply about having an annual appraisal and telling employees “you must try harder”. Research demonstrates that regular discussions about performance and providing feedback to the people you manage is a more effective way to motivate them and keep them on track. Distilled into this single, handy-sized volume are 50 tips, advice and techniques to help any manager become quickly skilled at regularly discussing performance, setting goals and objectives and providing the necessary feedback to ensure individuals and teams thrive in the company. Structured into five key parts, each of the 50 concise chapters also contains a practical exercise to help the reader understand and implement the concepts and ideas of this book.
Valued at $25 billion following its IPO in 2014, JD.com (Jingdong) is China’s second largest e-commerce company (behind its rival Alibaba) and leads the way in sales of consumer electronics and books. Through unprecedented access to the inner-workings of JD.com and its founder, Richard Liu, and other main players, this book offers the most detailed examination of the success behind one of China’s most successful companies of recent times.
Founded in 1998 as an online magneto-optical store, the company evolved into selling books, CDs, videos and consumer electronics online on an enormous scale. In 2014, Asia’s largest Internet company, Tencent, acquired a 20% stake in JD.com, which made the company the No.2 online retailer in China, and thus triggering a fierce battle with Alibaba for dominance in the China market. The story of JD.com’s growth, and the strategies and philosophy of its charismatic founder, is featured in this fascinating book.
China's economic rise and influence has been one of the most significant developments in the global economy of recent times. A driving force behind this expansion has been the private entrepreneurs and companies of China, some of which have literally redefined the economic and business landscape, both inside and outside of China. Jack Ma (Ma Yun) is one such entrepreneur. Together with his company, Alibaba, Ma has become one of the giants of the Internet world and Alibaba, one of the world's largest e-commerce platforms. This book presents Ma's experiences, entrepreneurial career and the whole process of Alibaba's creation. The authors show how Ma subverted traditions and built Alibaba into a behemoth, that set a world record as the largest public stock offering ever during its IPO in New York in 2014.
Across the world businesses are searching for ways to work leaner and smarter. Working virtually across countries, time zones, and regions is, in theory, a good way to stay connected and keep travel and accommodation costs down. Businesses must be competent at working virtually in order to thrive and, meeting virtually is today’s reality.
Technology companies are getting better and better at supporting meaningful virtual meetings and communication media is galloping ahead with people actively staying connected through social media and yet, at the same time virtual business meetings are hitting a glass ceiling. This book suggests that the human behaviour needed to make the most of these meetings is struggling to keep up.
In this book you will learn how to make meetings work for you, how to be present and how to be understood, why you suck at meetings today and what to do about it for tomorrow.
This is an authoritative and practical guide to analysing business data, to enable managers and companies to develop successful business strategies. Data has become a dominant factor in today's business environment. This book, written by a leading practitioner, provides a series of tools and methods for analysing data and contributing to the success of the company. The main aim of data analysis is turning data into actionable intelligence that will drive and determine a company's competitive advantage. However, this does not happen by magic, rather it is through the rigorous application of appropriate tools. This book sets out 19 key tools for data analysis that have been tried and tested. Applying such tools will result in solid analyses of the business environment, that will contribute to better designed strategies and the company's strength in the marketplace.
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