Navigation

No products in the cart.

The Art of Shopping

‹Return to Previous Page
Description

Description

How we shop and why we buy

The Art of Shopping – A fascinating, insider’s expose of the way we shop and what persuades us to buy.
● Everybody is a shopper! This book is essential reading for any company involved in the consumer market.
● Written by one of the top 3 experts in consumer behaviour – based on 20 years of highly original research and observation.
● Contains never-seen-before research, cases and examples of shopper behaviour and brand promotions.
● Written in a narrative and engaging style, in the same vein as The Tipping Point (Malcolm Gladwell) and Why We Buy (Paco Underhill).

Book Details

  • Publisher: LID Publishing
  • ISBN: 978‐1‐907794‐18‐6
  • FORMAT: 234 x 156mm
  • Bookbinding: Hardback
  • Number of pages: 256

AUTHOR


SiemonSiemon Scamell-Katz

Siemon Scamell-Katz founded a market research agency in the early 1990s, which specialised in shopper behaviour, and which he then sold to TNS (part of the WPP Group) in 2007. Today, he is one of the world’s top 3 experts in consumer behaviour and lectures and consults globally.
Reviews (0)

Reviews

There are no reviews yet.

Be the first to review “The Art of Shopping”

Related Products

New! Champagne and Wax Crayons Quick View

Champagne and Wax Crayons

Riding the Madness of the Creative Industries

This is the story of Illustrator and art director Ben Tallon’s journey from his childhood hobby of drawing, to a freelance career working with the world’s most glamorous clients in illustration, graphic design, music,  lm and television.

£12.99 Add to basket
Quick View

Management Design

Managing People and Organizations in Turbulent Times

Authors: Lukas Michel and Thomas Kupferschmied This book will help managers to gain a better perspective of their businesses and key activities and it will be a valuable tool for managing companies and people in these everchanging and turbulent times.  
£19.99 Add to basket
Winner Takes All Quick View

Winner Takes All

The seven-and-a-half principles for winning bids, tenders and propsals

Author: Scott Keyser These days, most companies find themselves having to tender or bid for new contracts and clients. It’s now part of the business landscape - companies simply have to be good at tendering and pitching if they are going to have any chance of getting new business and clients. This book, written by one of the leading consultants and trainers in competitive business tendering, provides the key principles for winning bids, tenders and proposals. Savvy and practical, the principles are based on the author’s extensive consulting experience with large and small companies, helping them to win big-ticket, “must-win” contracts (with a success rate of 86%!). These essential principles apply to any company, in all sectors, which are seeking to improve their new-business win rate.  
£14.99 Add to basket
Effective Modern Coaching Quick View

Effective Modern Coaching

The principles and art of succesful business coaching

Written by one of the world s leading business coaches, this book provides authoritative and proven guidance and techniques for managers, executives, or indeed coaches, who want to bring out the full potential of their employees and clients through coaching. Individual performance is a cornerstone of corporate performance and the need to achieve more productivity or innovation from fewer is becoming increasingly vital. Coaching is a demonstrably successful approach to helping individuals perform to higher levels. This book aims to develop managers and executives into great coaches, who can transform the performance of individuals and teams in their organizations.

E-Book Version
£12.99 Add to basket
New! The Productivity Habits Quick View

The Productivity Habits

A simple approach to become more productive

Authors: Ben Elijah The pressure to be more productive is a nightmare for any business person – both at work and at home – but this doesn’t have to be a problem anymore. This book introduces eight habits that can turn procrastination into productivity and the pain of overburden into the pleasure of achievement. As you read this book, you will develop productive habits allowing your to-do list to dissolve effortlessly. The secret to unlocking each habit is explained in a compelling way and the book is packed with concise advice and engaging diagrams.  
£9.99 Add to basket
In the Shower with Picasso Quick View

In The Shower With Picasso

The art of turning uncertainty into opportunity The legendary artist Pablo Picasso took baths when he was in  need of new ideas for his work. Other people take walks in the  park or visit an art gallery or watch Youtube – in an attempt to  spark their creativity and imagination. This book inspires us to work harder with our creativity – both as  individuals and companies. Being creative is now critical in our  careers, but most people regard creativity as somewhat mystical,  slippery and a rare entity. In fact, all of us are capable of  creativity – if that is what we want. Often, it is about having the  right mindset and finding the right spark to set off your creativity. This book contains wonderful stories from Scandinavia of people  from different backgrounds – opera, architecture, science, art,  drugs, sport, toys, film, technology – and how they find and use  their creativity. Scandinavians are one of the most creative  groups of people in the world, and as such, this book represents  the Scandinavian way to creativity.  
£14.99 Add to basket
Quick View

The Challenger Spirit

Organizations that challenge the status quo

Authors: Khurshed Dehnugara and Claire Breeze

Challenger organizations are those that are disrupting their market, challenging their own habits and taking on dominant competitors. They are typically innovative and radical but what of those that lead them

This book analyzes the practices and disciplines that underpin the successful Challenger organization. In particular, it looks at how Challenger leadership and culture can be developed in large, complex, established businesses

 
£12.99 Add to basket
The Conscious Leader Quick View

The Conscious Leader

9 principles and practices to create a wide-awake and productive workplace

Author: Shelley Reciniello As the author says: “I have spent a lifetime studying the psychology of people and work, marvelling at how much trouble we can get into when we don’t understand ourselves and what makes other people tick.” The Conscious Leader brings you the nine principles and practices needed to create a wide-awake and productive workplace.  
£18.99 Add to basket
New! Quick View

Masters of Innvovation

Building the Perpetually Innovative Company

Authors: Kai Engel, Violetka Dirlea, Stephen Dyer and Jochen Graff.

Masters of Innovation is the manual for creating a sustainable innovative organization – because innovation is not an art. It’s a capability. The past 15 years have brought a flood of how-to books about innovation, most of them stuffed with stories of startling eureka moments and charismatic leaders. These stories have little to teach business leaders their own innovation capability. But Masters of Innovation clearly and concisely explains how managers make innovation more than just a ‘breakthrough moment’.

This book offers the real experience of the world’s best Innovators. These are not just the hot ‘tech’ companies of the moment, but companies growing in traditional sectors—automotive, train travel, household appliances—where slow growth would be expected. Many have been in business for generations, and still they grow. Being innovative is a repeatable process that can be studied and learned, one that will sustain a company’s profitable growth for decades.

 
£19.99 Add to basket
New! My Steam Engine Is Broken Quick View

My Steam Engine is Broken

Taking the organization from the industrial era to the age of ideas

Authors: Dr Mark Powell and Jonathan Gifford My Steam Engine is Broken calls on a fresh generation of organizational leaders to stop trying to fix a broken and outmoded structure, and to create new, successful working structures that work with, not against, people’s natural modes of behaviour. The authors explore the way in which the Steam Engine organizational model is no longer offering job satisfaction to its members precisely (and paradoxically) because members are not being enabled, and are often being prevented, from delivering what the organization most needs from them: self-direction, innovation, leadership and heartfelt commitment.  
£16.99 Add to basket
Back to top