In a quest to maintain market position and improve profits in today’s fast-paced, competitive market place, organizations need to become more and more customer driven. A customer-driven organization maintains a base of loyal customers by recognizing that customer service and product quality are fundamental to maintaining a competitive advantage. These organizations have incredibly strong, inspirational and charismatic leaders with strong culture and behavioural norms or even rules that guide everyone how to function within the organization. They think that their way is the only way!
This book explains how the environment and culture created in some of the world’s greatest customer-focused companies resembles the mindset created by a cult. It is by understanding the “anatomy” of such companies that we, too, can embark upon a journey of customer excellence within our companies.
The essential guide to achieving devout and loyal customers.
In today’s highly competitive economy, organizations need to focus on being customer-driven.
Based on the author’s extensive experience, the book explains how to build a customer-driven culture.
Insightful analyses on what makes customer-driven organizations really tick.
Author is an excellent self-promoter – extensive coverage in business media and social platforms.
Publisher: LID Publishing
FORMAT: 216 x 138mm
Number of pages: 224p
Oke Eleazu, is the Managing Director of the consulting company, Think Outside In. Oke has held several senior roles in major organizations all centered on improving the experience of customers, most recently as Director of Customer Service Strategy for Sainsbury’s.
The future of business will be all about “business as unusual”. The rising wave of new technology in particular will mean companies and individuals will experience change at a rate and scale that will surprise many. In this book, a leading futurist and consultant provides a unique perspective for understanding and managing such change.
Hyttffors draws from the idea of yogic philosophy and the concept of mind mastery to help managers address the future of rapid change. He weaves together cutting edge technology with ancient Indian philosophy to increase business leaders’ understanding of how everything is becoming interconnected, and how current problems on a macro level and disruptive technologies (as solutions) will change the world. Moreover, he argues that successful management of change can be achieved by managers through a deeper understanding of human emotions.
Valued at $25 billion following its IPO in 2014, JD.com (Jingdong) is China’s second largest e-commerce company (behind its rival Alibaba) and leads the way in sales of consumer electronics and books. Through unprecedented access to the inner-workings of JD.com and its founder, Richard Liu, and other main players, this book offers the most detailed examination of the success behind one of China’s most successful companies of recent times.
Founded in 1998 as an online magneto-optical store, the company evolved into selling books, CDs, videos and consumer electronics online on an enormous scale. In 2014, Asia’s largest Internet company, Tencent, acquired a 20% stake in JD.com, which made the company the No.2 online retailer in China, and thus triggering a fierce battle with Alibaba for dominance in the China market. The story of JD.com’s growth, and the strategies and philosophy of its charismatic founder, is featured in this fascinating book.
We are witnessing the new age of empowered customers, armed with online reviews, five-star ratings and social media, never has it been more important to manage your reputation and referrals. This book is for anyone who wants to systematically build their reputation and increase their referral sales whilst delivering a consistent and continually improving customer experience. Put together in a simple, clear, no nonsense way, with step by step instructions on what to do along the journey. The information is based on over 10 years coaching, advisory and training experience in the area of feedback, customer experience and referrals, and all the advice is underpinned by real life experience and examples ...and continued doses of common sense!
This book explores and demonstrates the transformative learning experiences that organizations and their leaders can derive from the arts. It is through the arts that we have always explored our humanity: through dance and music; art and sculpture; theatre and poetry. The arts allow us to explore our own selves and our relationship to others and to the world around us. This central role of the arts is commonly accepted in everyday life, but the implications of this are not typically extended to the world of business.The authors argues strongly that, to the contrary, the methodologies and approaches that are fundamental to performing artists of all kinds can provide exactly the kind of inspirational, people-centred and performance-related techniques that are missing from much of the typically mechanistic, systems-based and process-driven training and development of managers and executives. Technical proficiency and expertise are not enough to deliver an award-winning result; what enables a truly outstanding performance is the elusive but entirely recognizable element of artistry – the spark that transforms a technically good performance into something extraordinary.
This is the autobiography of one of the most influential management consultants of recent times. Herbert Henzler grew up in the German village of Neckarhausen during the Second World War. Starting his career as a sales apprentice with Shell, he went on to study at the universities of Saarland, Ludwig-Maximillian and California, Berkeley, where he received his PhD in economics.
In 1970, Henzler accepted an offer to join McKinsey & Company, a rapidly growing firm that would eventually become the world’s leading consultancy group. Working in its German office, Henzler quickly rose to Partner in 1975 and then Director in 1978. His spectacular rise continued when, in 1985, Henzler became head of McKinsey’s German office and one of the most powerful management consultants in the world. Honest and at times direct, this book provides a rare insight into the world of management consultancy and how one man made it to the top by constantly pushing the boundaries.
How is it that some brands and companies manage to last decades, fending off crises and turbulence and continuing to prosper, while others fail? What does it take to achieve sustainable value and success?
In this timely and important book, Luis Gallardo argues that executives and managers not only have to think holistically (in terms of strategy, structure and operations), but also act personally (to become “rousers”) if they are to succeed in these ever-changing times. As a manager, you have to engage and people, from top to bottom, and provide an understanding of the company’s mission and brand. As well as taking a broad, systems approach, you have to rouse (ignite and excite) the people in your organisation in order to make things happen. This balance between strategy and tactics, big picture and detail, planning and action, corporate direction and personal responsibility is the key to progress and resilience for your company in today’s turbulent times.
Whether we are exploring a new idea, new career, or new endeavour, we encounter self-doubt, fear of failure and risks. Drawing on behavioural economics, psychology, and self-leadership principles, these strategies/exercises will give you a jumpstart and position you for success immediately after launch. This book draws on Sanyin's experience in behavioural science and economics, interviews on innovation, and in mentoring entrepreneurs. It also draws on ideas such as turning failures into brilliant mistakes, and many more. Short, sharp, snappy and impactful. This book makes any launch achievable.
China’s economic rise and influence has been one of the most significant developments in the global economy of recent times. A driving force behind this expansion has been the private entrepreneurs and companies of China, some of which have literally redefined the economic and business landscape, both inside and outside of China.
Wang Jianlin is one such entrepreneur. From small beginnings as an unknown soldier, Wang ventured into business and led a residential development company that was in imminent danger of going bankrupt. He turned the business around, and today, the Dalian Wanda Group is a transnational enterprise that has become a major player in real estate, football and the entertainment industry. This is the inside story of Asia’s richest man, his rise from humble origins, who became one of China’s great entrepreneur heroes, and whose presence today is pursued by the world’s most important political and business leaders.
The health of our brain, as measured through cognitive health domains such as “executive function”, is the single most important aspect of our overall health. In business, good cognitive health enables you to go beyond simply coping, to managing and leading. For a fully functioning brain enables us to operate to our highest capacity and reach optimum performance. Improved cognitive health allows us to become sharp, accurate, confident, precise, attentive, a source of wisdom and a bundle of energy.
This book provides a comprehensive overview of the key cognitive health domains and how they impact your ability to operate at your best. You will understand the importance of each domain in order for you to maximize your cognitive health and be your best – or to have the best executive function.
In this counter-intuitive book for managers, the author argues that no one is perfect and that success as a leader is not about being perfect and always doing the right thing; it is about accepting your own humanity and adopting a number of down-to-earth attitudes and values. That’s when we achieve true (adequate) success.
Through ten commandments – starting with “Be humble – as a manager, you are also an employee” – management expert Kelly Odell provides a new perspective on how we should behave as managers in this age of differing cultures and values. How we think about people, motivation, power and relationships is the foundation for successful management. Odell argues that too much emphasis is placed on the leader setting a good example and becoming a (heroic) role model, when in fact a leader whose priority is on other people is more likely to create value for their company and succeed as a manager.
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