This book is a gateway to a fast-moving topic, which is why it has now been thoroughly updated with new material. It gets the reader started on all the important elements of ethical and sustainable business practice, but is deliberately concise, non-preachy and practical. If you are a business owner or leader, it will provide you with the tools to make a difference. if you work for an organization that needs change, it will give you the ammunition you need to lobby the decision makers and present a compelling case for long-term sustainability,
50 ways you can help protect people, the planet and profits
Stylishly presented and easy to understand and apply
Includes the tools for you to make a personal difference for businesses to adopt a more ethical approach
This book is about challenging every aspect of business (and indeed life) to see where you can make the difference
A book to improve and enhance your successes through long-term sustainable means
Publisher: LID Publishing
Format: 180 x 120 mm
SARAH DUNCAN is a sustainable business development and ethical marketing consultant. She has been in business for over 30 years and has set up her own consultancy, Sleeping Lion, in 2005. She now helps businesses navigate their way through the world of business etchics and sustainability with advice, support and bespoke workshops. Find out more: ethicalbusinessblog.com
It would be unethical for any business serious about ethics not to read this
GILES GIBBONS, Founder and CEO, Good Business and The Sustainable Restaurant Association
This is a serious book for anyone who wants to better understand how to profit from treating the Earth’s resources responsibly
PETER HANCOCK, FIH MI, Chief Executive, Pride of Britain Hotels
An essential read for any business leader who is looking for a path to build a more sustainable business
STEPHAN LOERKE, CEO, World Federation of Advertisers
The 2008 financial crisis was among the worst in history, yet nevertheless offers invaluable lessons. Recorded as the third largest bankruptcy in history, it caused Iceland to experience an instant collapse. Iceland defied the rules of finance; no bailout was attempted, capital movements were restricted, bankers jailed, and creditors fought. Amazingly, although Iceland was hit hardest, it recovered fastest.
In The Combat Zone of Finance is an insider’s account told through anecdotes, dialogues and personal stories. The author, Svein Harald Øygard, was offered the job of Central Bank Governor of Iceland just as the crisis struck. He saw how institutions and leaders behaved from inside the system in its deepest crisis. Some made billions; others got burned. Their behaviour, strengths and weaknesses were revealed as in no other country. Øygard analyses these events in the context of financial risks facing the world in 2020; knowledge of which is becoming increasingly relevant.
The importance of workplace design on productivity and health is as strong as ever. Great spaces encourage improved employee satisfaction, engagement and morale.
BDG isa team of architects, designers and creative thinkers, who believe that architecture is most successful when it is able to connect people and spaces, and create a positive work environment. This book is a collection of short stories surrounding the design and construction of 22 different BDG projects from all over Europe.
We are living in a unique ’geo’ age, where geography is appreciated again. The 21st century encompasses political and economic games where the multipolar world, a new world order and a new value system combine to develop new actors and new industries. Business leaders are focusing more and more on global social issues, putting pressure on international political decisions such as locating the network hubs of creativity and innovation in many aspects of the world economy and culture.
The 21st century is the era of knowledge and creativity where education and innovation are the most important investments. Knowledge is the currency of the future. When drawn with knowledge, the map of the 21st century can be utilized to discover and
understand this new world. This book helps to explain how ‘Geofusion’ provides the opportunities that can give lasting value to the world.
Author: Norbert Csizmadia
China remains an enigma to many. It is suspended in limbo between media reports and the filtered reality of friends and family visits. This enormous and complex country is either vilified for its shortcomings or praised for its vibrancy, culture and heritage. The truth lies somewhere in between. The stories in this fascinating book unearth the modern-day truths of China, in all its complexity, through the words of those who live there. It is a beguiling series of insights and nuggets of knowledge that will educate, inform and surprise you. In reading these stories, you will gain a deeper appreciation of the country and particularly of the people who have laid the foundation for China's remarkable rise and influence in the world.
Apple, Starbucks, Zara, McDonald’s – these are some of the brands and companies that are at the forefront of today’s global economy. They are embedded in virtually every city and town. But when the global economy goes wrong (as in 2008), it can leave local communities vulnerable in the form of unemployment and bankruptcy.
This forward-looking book argues for the creation of local economies as a means of resisting the seismic changes that globalization often brings, especially in times of crisis. Moreover, research shows that for every £100 spent in a local shop, 45% will remain in the community (compared with only 15% if spent in retail chains such as Tesco or Aldi). As part of the design of the future, Elmark argues for the need to break up the global economy into local economies, so that communities can regain their independence and be less exposed to the tide of globalization.
Education must adapt to the Fourth Industrial Revolution. The most advanced countries in the world are all facing the challenge of retraining several generations of workers who are becoming obsolete. The education system has failed them because it hasn’t evolved to respond to the advent of the Digital Revolution. It has prepared workers to meet yesterday’s challenges, not tomorrow’s demands.
In Learning to Unlearn, Founder and CEO of Global Alumni, Pablo Rivas, an industry leader in digital education, shows us how the Digital Revolution is tearing down the traditional educational system and transforming the economy, building a brave new world for the 21st century. We already enjoy the best standards of living in human history, with better health, longer life expectancy, and access to the best tools and digital technologies. With freer societies and more global interaction, now is the time to rethink the way we learn how to solve the pressing problems we still face, re-engage those who have been left behind and build the world of tomorrow, not yesterday.
The world is at a tipping point – climate change, plastic pollution, bush fires, disappearing forests, a global pandemic and explosive conversations about diversity and inclusion. Now, more than ever, it is important for all types of businesses to have authentic Corporate Social Responsibility initiatives that are not a publicity spin. This book demonstrates that CSR is the future of business.
The book, Corporate Social Responsibility is Not Public Relations, contains 15 global inspirational interviews with thought leaders and entrepreneurs, including David Katz, CEO of Plastic Bank; Lois Acton, mentored by Anita Roddick, founder of the Bodyshop, Fred Huguez, who escaped the LA gang culture about the essence of sustainability, and more. These interviews within every chapter, along with the research, show there is international public support for business to do better and that CSR is driving investment. This is the time for all types of business to have CSR as the lifeblood for all their customers and employees.
The impact of the weather is often taken for granted and sometimes completely ignored. Weather in all forms is a maker and breaker of both business and personal fortunes, especially when it reaches extremes. The weather we experience crucially dictates almost every aspect of our lives. It directs what we do and when we do it, from what we eat and drink, to the clothes we wear, and it even governs our health and behaviour.
In this entertaining and informative book, global expert meteorologist and weather authority, Jim N R Dale, shares his experiences and advises how you and your business could truly become weather savvy. Weather impact is an all-consuming phenomenon, and, with the rise of climate change, there is no better time to tune into one of the most important aspects of our lives. Certainly, a book for a rainy day!
Every marketer knows the stories of Lord Lever and Steve Jobs, has probably read AI Ries and Jack Trout, and seen the works of Bill Bernbach and John Hegarty. What’s interesting about these ‘Masters of Marketing’ is that they are all men. Katy Mousinho’s and Giles Lury’s Wonder Women tells the stories of some of the women who have had a tremendous influence on the marketing industry, like Brownie Wise, who transformed Tupperware and Mary Wells Lawrence, who founded advertising agency Wells, Rich, Greene. There are also interviews with Edwina Dunn OBE – the co-founder of Dunnhumby and the data behind the Tesco Clubcard; Helle Muller Peterson – Senior Vice President, Arla Foods Denmark and previously the only female country CEO in Carlsberg, plus many more. Mousinho and Lury pull together their findings, not only to celebrate their success, but to provide insights for the future of marketing and the great marketers, women and men, to come.
This book provides a practical, three-step plan for women who want to create a life where running your own business and having a family does not exclude one another. The author – a “business mum” herself – prepares mothers for the potential obstacles they will face when starting and running a business, and provides tools and advice to help overcome them.
Moreover, through the stories of 10 successful self-employed mums, the book demonstrates it is possible to create a happy and well-balanced life. By using your strengths and resources correctly, and daring to follow your heart, there is every possibility of becoming a good mum and successful businesswoman.
Author: Christine Gouchault
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