Navigation

No products in the cart.

The Neo-Generalist

Return to Previous Page
Description

Description

A bold and contrarian book about the skills and mindset required to succeed in the modern world.

● Being an expert is no longer a guarantee of success

● This book is a manifesto for non-expertise, deviance and multi-disciplines — a reflection of the digital society we live in

● Full of fascinating anecdotes and stories, and interviews with leading thinkers


AUTHORS

Kenneth Mikkelsen is a consultant who specializes in organizational design and corporate culture. He lives in Denmark.

Richard Martin is a freelance writer. He lives in the UK.

More Info

Additional information

Physical

Physical Copy

Digital

E-book

Related Products

New! Quick View

The Excellence Book

We can all be better in every aspect of our lives. Kevin Duncan (author of the bestselling The Diagrams Book and The Ideas Book) draws together 50 ingenious thoughts and inspirations to improve your attitude, your approach to life and work, the questions you ask, the decisions you make, and even your timing in the things that you do. We are the owners of our success, and the main source of that success is excellence. Practical and highly accessible, this is a life-affirming handbook to help you be the best you can be - whoever and wherever you are.
Author: Kevin Duncan Publisher: LID Publishing ISBN: 978-1-911498-51-3 FORMAT: 180x120 mm Bookbinding: Hardback Number of pages: 128pp
£9.99 Add to basket
New! Quick View

My Next Book

Everybody has a book in them. The question is: how do you tease that great idea or story out of yourself, and begin the journey of writing and creativity. My Next Book provides you with the inspiration, direction and structure to write your dream book. Highly interactive and full of brainstorming activities, this guide/workbook encourages the aspiring writer to consider the kind of book they want to write, the title of the book, the contents, chapter outline and even what should be written for the cover. Whether you want to be the author of a novel, biography, self-help book, history book or even business book, My Next Book will get you started on your creative journey.  
£9.99 Add to basket
New! Quick View

The JD.com Story

Valued at $25 billion following its IPO in 2014, JD.com (Jingdong) is China’s second largest e-commerce company (behind its rival Alibaba) and leads the way in sales of consumer electronics and books. Through unprecedented access to the inner-workings of JD.com and its founder, Richard Liu, and other main players, this book offers the most detailed examination of the success behind one of China’s most successful companies of recent times. Founded in 1998 as an online magneto-optical store, the company evolved into selling books, CDs, videos and consumer electronics online on an enormous scale. In 2014, Asia’s largest Internet company, Tencent, acquired a 20% stake in JD.com, which made the company the No.2 online retailer in China, and thus triggering a fierce battle with Alibaba for dominance in the China market. The story of JD.com’s growth, and the strategies and philosophy of its charismatic founder, is featured in this fascinating book.
 Author: Li Zhigang 
 
£24.99 Add to basket
New! Quick View

Sweet Success

Awarded with the Silver Medal during the 2015 Axiom Business Book Awards the first edition of Sweet Success received a great success. In this revised second edition the former CEO, Douglas Lapins chronicles the changes and challenges of a thirty-year career in the corporate world. High-fructose corn syrup, a changing sugar industry, and practical leadership methods weave an absorbing tale of business, family, and social responsibility. Through strength of character, hard work, and native intelligence, he embraced a life full of extraordinary experiences and growth. This is the engrossing story of that journey, the people who influenced its path, and lessons that were learned.  It is a must-read for anyone on their own journey of self-improvement.
 Author: Doug Lapins
 
£19.99 Add to basket
Quick View

Brands and Rousers

How is it that some brands and companies manage to last decades, fending off crises and turbulence and continuing to prosper, while others fail? What does it take to achieve sustainable value and success? In this timely and important book, Luis Gallardo argues that executives and managers not only have to think holistically (in terms of strategy, structure and operations), but also act personally (to become “rousers”) if they are to succeed in these ever-changing times. As a manager, you have to engage and people, from top to bottom, and provide an understanding of the company’s mission and brand. As well as taking a broad, systems approach, you have to rouse (ignite and excite) the people in your organisation in order to make things happen. This balance between strategy and tactics, big picture and detail, planning and action, corporate direction and personal responsibility is the key to progress and resilience for your company in today’s turbulent times.  

Author:  Luis Gallardo

 
£18.99 Add to basket
New! Quick View

Naked Banking

We all depend on banks. They help us save and they help us spend. Yet for many they represent everything that's wrong with the world of finance. Poor service, high fees, creaking IT infrastructure and a market controlled by just a few providers have combined in recent years to create a personal banking crisis every bit as severe as the global financial crisis. How have things got so bad? Why are banks unable to balance providing good customer service with making a profit? And what can we do to protect ourselves from the tricks banks play to part us with our hard-earned money? This ground-breaking book, written by three insiders, reveals why banks do the things they do. From designing products they know will rip customers off to cutting branches they know their customers rely on, they explain how many banks' failing business models force them to make the wrong choices again and again. They make a rallying call for us all to be better informed about how everyday banking products actually work and to be wary of the many tricks and techniques product managers devise to make money.
Author: Steve Hogg & Paul Riseborough Publisher: LID Publishing ISBN: 978-1-911498-38-4 FORMAT: 198x129 mm Bookbinding: Paperback Number of pages: 256 pp
£9.99 Add to basket
New! Quick View

Yoga for Leaders

The future of business will be all about “business as unusual”. The rising wave of new technology in particular will mean companies and individuals will experience change at a rate and scale that will surprise many. In this book, a leading futurist and consultant provides a unique perspective for understanding and managing such change. Hyttffors draws from the idea of yogic philosophy and the concept of mind mastery to help managers address the future of rapid change. He weaves together cutting edge technology with ancient Indian philosophy to increase business leaders’ understanding of how everything is becoming interconnected, and how current problems on a macro level and disruptive technologies (as solutions) will change the world. Moreover, he argues that successful management of change can be achieved by managers through a deeper understanding of human emotions.

Author: Stefan Hyttffors 

Book Details

  • Publisher: LID Publishing
  • ISBN: 978-1-910649-69-5
  • FORMAT: 216 x 138mm
  • Bookbinding: Paperback
  • Number of pages: 356
E-Book Version
£12.99 Add to basket
New! Quick View

Machiavellian Intelligence

The best way to secure yourself against being 'let go' in the modern economy is to rise to a level within the corporation where you are making the strategic decisions, not bearing the brunt of their consequences. It may be tough at the top, but it's dangerous in the middle -- and the rewards at the top are far greater. Machiavellian Intelligence argues that many intelligent and hard-working professionals with good leadership skills fail to maximize their career potential because of a number of instinctive 'good' habits - things that make them highly effective executives, well-liked and respected by their colleagues, but which are not best designed to take them to the very top of their chosen career.
Author: Jonathan Gifford, Mark Powell Publisher: LID Publishing ISBN: 978-1-911498-50-6 FORMAT: 198 x 129mm Bookbinding: Paperback Number of pages: 192pp
£9.99 Add to basket
New! Quick View

Buy Low, Sell High

Financial (or business) acumen is essential for all managers and owners of businesses if they are to truly understand how to make them successful. Yet, for general (non-financial) managers and owners, business finance is often perceived to be "difficult" and/or plain boring. This book, written by an experienced and popular teacher of finance to thousands of non-financial managers, explains in very simple but engaging terms what are the goals of a business, how it is set up to make money, what are the key measures of this financial health, and what are the key factors affecting those measures. Concise and designed for great accessibility, this is the dream-book for all those non-financial managers and owners who want a quick and motivating read on finance in order to obtain that necessary business acumen.
Author: Phil Young Publisher: LID Publishing ISBN: 978-0-9969433-7-6 FORMAT: 180x120 Bookbinding: Paperback Number of pages: 184pp
£9.99 Add to basket
New! Quick View

The New Money

In 2017, cryptocurrencies took the world by storm as the currency of the future, with the most popular (Bitcoin) trading at $7,000 and worth a total market cap of nearly $120 billion. But what is cryptocurrency and why is it important to today's investor?
This book provides investors of all levels with an up-to-date insider's view of the world of cryptocurrency and how it enacted the largest redistribution of wealth in history. It explains blockchain, the technology behind cryptocurrency and hailed as the greatest advancement since the invention of the Internet. It provides guidance on investing and trading in cryptocurrency, including ICOs (Initial Coin Offerings). And it examines the future: where cryptocurrencies are likely to be in five years and beyond, and what is really on offer to investors.
Author:  Joe McKenzie Publisher: LID Publishing ISBN: 978-1-912555-25-3 FORMAT: 216 x 138mm Bookbinding: Hardback Number of pages: 256 pp
£16.99 Add to basket
Back to top