Description
The most comprehensive study of the super rich – how they think, behave and make money.
Fascinating insights into the personal world of the super rich.
Based on detailed research and exclusive interviews with the financial elite.
Non-fiction bestseller when first published in German.
Book Details
Publisher: LID Publishing
ISBN: 978-1-912555-54-3
FORMAT: 234 x 156mm
Bookbinding: Paperback
Number of pages: 422
AUTHOR
Rainer Zitelmann is the author of 19 books. He was previously a senior editor at Die Welt newspaper. Later, he became the leading communications consultant for the real estate sector in Germany. The material for this book is based on his second doctorate.
REVIEWS
Rainer Zitelmann has achieved what almost no researcher before him has managed: His doctoral thesis lifts the lid on Germany’s super rich, exploring the previously largely unexamined world of millionaires and multimillionaires. Zitelmann conducted in-depth interviews with 45 multi-millionaires and billionaires … and it is particularly interesting to read how their parents dealt with the subject of money.
FOCUS MONEY – Online
This is a unique fascinating book that you can’t put down after you pick it up.It is loaded with fascinating information on the thoughts and actions of leaders in the industry who became extremely wealthy.
Gary Latham, Secretary of State Professor of Organizational Effectiveness, Rotman School of Management, University of Toronto
Additional information
| Physical | Physical Copy |
|---|---|
| Digital | E-book |
Related Products
Quick View
The New Local Economy
|
Apple, Starbucks, Zara, McDonald’s – these are some of the brands and companies that are at the forefront of today’s global economy. They are embedded in virtually every city and town. But when the global economy goes wrong (as in 2008), it can leave local communities vulnerable in the form of unemployment and bankruptcy. This forward-looking book argues for the creation of local economies as a means of resisting the seismic changes that globalization often brings, especially in times of crisis. Moreover, research shows that for every £100 spent in a local shop, 45% will remain in the community (compared with only 15% if spent in retail chains such as Tesco or Aldi). As part of the design of the future, Elmark argues for the need to break up the global economy into local economies, so that communities can regain their independence and be less exposed to the tide of globalization. |
Author: Nils Elmark
Get the ebook:
Get the physical book:
Quick View
Beyond Default
All organizations are on a trajectory to a future: their default future. This is where they will end up if they take no action other than that currently planned. Leaders are accountable for confronting this default future and taking the actions needed to set a trajectory to an improved future. Sounds easy, but the challenge lies in understanding the forces both internal and external that determine the current trajectory. Only then can strategic opportunities be explored, a trajectory of strategic intent defined and the conditions for turning strategic intent into operational reality put in place. This book won t tell you what your strategy should be, nor does it present a multi-step approach to developing strategy. What it will do is help you understand why developing and executing strategy remains such a challenge. It will also help readers understand the role they need to play at a personal level if they are passionate about leading their organization beyond its default future.
Author: David Trafford & Peter BoggisGet the ebook:
Get the physical book:
Quick View
The New Money
In 2017, cryptocurrencies took the world by storm as the currency of the future, with the most popular (Bitcoin) trading at $7,000 and worth a total market cap of nearly $120 billion. But what is cryptocurrency and why is it important to today's investor?
This book provides investors of all levels with an up-to-date insider's view of the world of cryptocurrency and how it enacted the largest redistribution of wealth in history. It explains blockchain, the technology behind cryptocurrency and hailed as the greatest advancement since the invention of the Internet. It provides guidance on investing and trading in cryptocurrency, including ICOs (Initial Coin Offerings). And it examines the future: where cryptocurrencies are likely to be in five years and beyond, and what is really on offer to investors.
Author: Joe McKenzieGet the ebook:
Get the physical book:
Quick View
Humanity’s Lucky Clover
Get the ebook:
Get the physical book:
Quick View
Weather Or Not?
Get the ebook:
Get the physical book:
Quick View
Naked Banking
We all depend on banks. They help us save and they help us spend. Yet for many they represent everything that's wrong with the world of finance. Poor service, high fees, creaking IT infrastructure and a market controlled by just a few providers have combined in recent years to create a personal banking crisis every bit as severe as the global financial crisis. How have things got so bad? Why are banks unable to balance providing good customer service with making a profit? And what can we do to protect ourselves from the tricks banks play to part us with our hard-earned money? This ground-breaking book, written by three insiders, reveals why banks do the things they do. From designing products they know will rip customers off to cutting branches they know their customers rely on, they explain how many banks' failing business models force them to make the wrong choices again and again. They make a rallying call for us all to be better informed about how everyday banking products actually work and to be wary of the many tricks and techniques product managers devise to make money.
Author: Steve Hogg & Paul RiseboroughGet the ebook:
Get the physical book:
Quick View
Silk Through the Ages
Get the ebook:
Get the physical book:
Quick View
GaYme Changer
Get the ebook:
Get the physical book:
Quick View