This week LID Publishing has published the second edition of The Salesperson’s Secret Code after the success of the first edition.
About the book
What makes a great salesperson? Are there beliefs, attitudes, and behaviors that are linked to being a top performing salesperson? What impact does culture, industry, and sales context have? And does a formal sales methodology or process make a difference? This book is for any sales professional or anyone involved in the sales process of their company, who wants to learn the secrets of successful selling. The book’s findings are based on interviews and analyses (qualitative and quantitative) of 1000 of the world’s leading salespeople. The authors present the most rigorous evaluation of how salespeople behave and how they are driven. Therefore, they reveal the secret code behind consistent and high-level success in sales.
The authors of The Salesperson s Secret Code combine hard data with intelligent insight to show, with verve and skill, how the world s best salespeople continue to thrive in uncertain times and how others can learn from their success. Sales is now an integral part of every role, making this an essential read for all business professionals. Daniel Pink, author of Drive and To Sell is Human This is a practical manual for anyone who wants to be better at selling. It is full of useful tips and wise advice from experts who really understand their craft. This is the book to help you win if you want to close more deals.
About the author
Luke Johnson, Chairman of Risk Capital Partners, former Chairman of Channel 4 Television, and The Sunday Times columnist The Salespersons Secret Code uses great research to tap into what makes the best salespeople tick. Simple, easy to understand and filled with insight. It is a must read for all those who want to be successful in sales and all those who want to recruit the best salespeople. Chris Newitt, Global Sales Director, Jaguar Land Rover
To find out more or to buy a copy of The Salesperson’s Secret Code click here.
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