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The Soft Stuff
Most of us work, yet few of us recognise our power in those workplaces or that we can influence things there. How can those of us striving in workplaces, `unleash the power of you'? How do we start creating kinder, fairer, more productive workplaces? More fundamentally, where does the spark, the resolve actually to do something come from? How do we start to live our purpose?
In this book, Matt Dean uses his recent experience of cancer to shine a light on the challenges we all face in motivating ourselves to unleash the power of us. This is a book about creating kinder, fairer, more productive workplaces. Which sets out the thoughts, principles, and tools to create a more inclusive workplace.
Author: Matt Dean
ISBN: 978-1-912555-23-9
FORMAT: 216x138mm
Bookbinding: Paperback
Number of pages: 240
£12.99
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Grace Under Pressure
According to most studies, public speaking is the number one fear among professionals. Most suffer from stage fright, lack of basic vocal training and/or lack of delivery technique. Such individuals seek tips and tricks in books, articles, and blogs, and assume that there's a fast and easy way for appearing eloquent and polished in front of an audience. However, these sources often fail to address the underlying issue of stage fright, and the same habitual responses to nervousness continue to plague the speaker.
Grace Under Pressure solves this issue by unveiling three areas of training that great speakers use to develop their skills. In the first section, author Lisa Wentz shares techniques that she has developed to help anyone overcome inner obstacles so they can focus on developing their outward presence. The second section outlines how to best develop the physical aspects of speech, including posture, breathing, resonance, and articulation. And the third section centres on delivery: how to use pauses, word stress, and storytelling, among other techniques, to improve your performance from novice to master. This final section offers acting techniques and directorial advice that can be applied to speeches, pitches, presentations and meeting strategies.
Author: Lisa Wentz
ISBN: 978-0-9991871-3-5
FORMAT: 216x138
Bookbinding: Paperback
Number of pages: 270
£12.99
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Power and Majesty
The first book by wildlife photographer and writer, Larry Laverty, Power and Majesty, features extraordinary images and informative text that captures the life of African elephants. The book focuses on these majestic animals and features stunning photographs from the most remote corners of Africa, from the savannahs and deserts, to the rivers and jungles. The text introduces various elephant habitats, explores the magical qualities of elephants and underscores the immense challenges they face for survival in a world dominated by humans.
The photographs and information showcased in this book will help increase our appreciation and understanding of the African elephant's significant place in the animal kingdom, and Larry Laverty will be donating all of his profits to this worthy cause. Their abilities to love, to remember, to function as families and to survive under some of the harshest conditions will change the way we think about elephants, with the hope that this knowledge will encourage more people to help save those who remain in the wild.
Author:Â Â Larry Laverty
Publisher: LID Publishing
ISBN: 978-0-9991871-4-2
FORMAT: 318 x 241mm
Bookbinding: Hardback
Number of pages: 176
£24.99
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I Was a Teenage Space Reporter
"That's one small step for (a) man, one giant leap for mankind," were the words spoken by Apollo 11 astronaut Neil Armstrong as he stepped off the footpad of the Lunar Module Eagle. This was the first and most famous manned mission to land on the Moon. As a 19-year-old college journalist, author David Chudwin covered the launch from Florida in July 1969. Chudwin was the only journalist with official NASA press credentials representing the college press and had extraordinary access to the astronauts, rocket scientists, launch pads, rockets, and control centers.
2019 will be the 50th anniversary of Apollo 11 -- a time to look back to celebrate that mission, and forward to our future in space. Divided into three parts, this book provides: the author's account of covering the first landing on the Moon in 1969; lessons learned from the Apollo program and their relevance to future space activities; and our future in space including new rockets, space stations, and trips back to the Moon and to Mars.
Author: David Chudwin
ISBN: 978-0-9991871-2-8
FORMAT: 198x129mm
Bookbinding: Paperback
Number of pages: 256
£9.99
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Madison Avenue Manslaughter 3rd Edition
The advertising industry has reached a critical and dangerous point in its development – agencies destroy themselves by doing increased work for declining fees. So what are the logical consequences of the failure to act? Growing workloads and declining fees have created a "recipe for disaster." For the first time, Michael Farmer offers a solution to avoid this seemingly inevitable disaster. This book offers the world’s first effective definition of "the real agency problem." Once the problem is understood, the author offers corrective solutions.
Now in its third edition, Madison Avenue Manslaughter has been updated to include industry developments from 2017-2018, plus new material and chapters. This book is a call to action for the 21st century breed of "mad men," which outlines the industry problems and encourages agencies and their clients to take management actions to keep this disaster at bay. These actions form the basis of a strategic response by agency CEOs as well as corporate chief marketing officers.
Author: Michael Farmer
ISBN: 978-1-912555-12-3
FORMAT: 216x138mm
Bookbinding: Paperback
Number of pages: 224
£12.99
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Work and Days
We may have advanced technologically and scientifically, but when it comes to raw intelligence we have progressed no further than the Greeks and the Romans. And when it comes to business and strategy, Greece and Rome could well be called the 'Mothers of Invention'. We know the Ancient Greeks and Romans through their warfare, construction, science, oratory, technology, philosophy, drama and literature. But there were businessmen too. Traders, shopkeepers wholesalers, accountants, commercial travellers and so on. In this exciting new book we encounter famous names like Homer, Plato, Aristotle, Herodotus, Euripides, Cicero, Julius Caesar and Marcus Aurelius as well as many other clever thinkers from the past whose views on how to get through the working day are so contemporary you d think they were written yesterday.
You'll discover an amazing emphasis on self-development, leadership techniques, the best use of time and the importance of caring for both our physical and mental health. Each day there is a small piece of wisdom from over one hundred of the world-class strategists, proven leaders, inspirational innovators, smart writers and successful power-brokers from the period of history that first taught us how to think and then taught us to lead and manage.
Author: Andy Law
ISBN: 978-1-912555-10-9Â
FORMAT: 216x138mm
Bookbinding: Paperback
Number of pages: 368
£14.99
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Nine Squares
Vision, value, growth, and well-branded acumen have, according to Ole Bentzen, never been more important than now, where digitalization sets the agenda in the world of business.
Nine Squares is a guidebook for leaders who wish to invest in their people as well as their customers. In order to succeed as a leader, creating calmness, having a sense of direction, communicating clearly, and getting the right results is the key to your energy. The combination of these four strengths make the core message of this guidebook. This model may be able to assist managers and businesses in getting back on track, remain on track, or get ahead as a unique and innovative business with well-defined targets, vision, and brand.
Author: Ole Bentzen
ISBN: 978-1-912555-20-8
FORMAT: 152x152mm
Bookbinding: Flexibound
Number of pages: 128
£9.99
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The Zone of Connection
The Zone of Connection offers a simple but powerful practice to transform your life just 5 minutes a day, going beyond mindfulness, showing you how to shift from being on autopilot to one of full connection and experiencing flow in all areas of your life. With simple but powerful techniques, stemming from research into neuro and quantum science, you can experience internal transformation and become your own master.
This book demonstrates how to shift out of this default operating system to one of full connection and by doing so living to our full potential. It is this zone that the great masters and ancient wisdom traditions point to - a beautiful, powerful state that is now available to everyone. The authors provide a new simple approach that is easy to apply, and through this practice, anyone can be fully present, feeling happiness and love and be at their very best every day.
Author: Penny Mallinson & Sue Coyne
ISBN: 978-1-912555-19-2
FORMAT: 198x129mm
Bookbinding: Paperback
Number of pages:Â 272
£9.99
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Fair Talk
Employees around the world are deprived of honest objective feedback, and the higher you go in the organisation, the less feedback you are going to get. Researchers confirmed that the less facetime employees have with their managers, the more impact seeking and receiving feedback will have on their performance.
Gorbatov and Lane propose a simple, systematic approach to giving fair and honest feedback, in ways that improve performance and prove that, if done properly, feedback simultaneously improves performance while engaging and developing employees.
Author: Sergey Gorbatov & Angela Lane
ISBN: 978-1-912555-09-3
FORMAT: 216x135mm
Bookbinding: Paperback
Number of pages:Â 240
£12.99
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Super Signs
There is a form of creativity so powerful that it only takes one look and one listen for millions of consumers to remember it, like it, buy it, and tell others about it. These are so-called Super Signs - the brands that are embedded in human culture and hidden deep in our subconscious.
This book takes a fresh approach to branding, and explores how to turn brands into Super Signs in today's competitive and ever-changing world. Super Signs are the most effective and powerful means of influencing a consumer's actions. From a branding point of view, Super Signs are the ultimate level that your brand can reach -- a level where the brand triggers an instinctive reaction in thought and action from the consumer.
Author:Â Sam Hua & Nan Hua
Publisher: LID Publishing
ISBN: 978-1-912555-18-5
FORMAT: 234x156mm
Bookbinding: Hardback
Number of pages:Â 272
£19.99
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Geofusion
We are living in a unique ’geo’ age, where geography is appreciated again. The 21st century encompasses political and economic games where the multipolar world, a new world order and a new value system combine to develop new actors and new industries. Business leaders are focusing more and more on global social issues, putting pressure on international political decisions such as locating the network hubs of creativity and innovation in many aspects of the world economy and culture.
The 21st century is the era of knowledge and creativity where education and innovation are the most important investments. Knowledge is the currency of the future. When drawn with knowledge, the map of the 21st century can be utilized to discover and
understand this new world. This book helps to explain how ‘Geofusion’ provides the opportunities that can give lasting value to the world.
Author:Â Norbert Csizmadia
Publisher: LID Publishing
ISBN: 978-1-912555-21-5
FORMAT: 234x156mm
Bookbinding: Hardback
Number of pages:Â 272
£19.99
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Inspiring Innovation
The best ideas can come from the most unusual and unexpected sources. In this book, leading brand consultant and author Giles Lury presents 75 stories of extraordinary innovation, as well as the many and varied sources of inspiration, that led to companies developing highly successful products and brands.
With tales covering brands including Angry Birds, Diners Club, Fanta, Netflix, Viagra, Victoria's Secret and AirBnB, you will find out how one size does not fit all, and that ideas can be sparked by anything and everything - from anger to embarrassment, from people watching to biomimicry (borrowing ideas from the natural world). Ultimately, this book is a call for disruption and deviance and provides original tips and techniques to help you in your search for the next big thing.
Author:Â Giles Lury
Publisher: LID Publishing
ISBN: 978-1-912555-05-5
FORMAT: 198x129mm
Bookbinding:Â Paperback w/ Flaps
Number of pages:Â 256
£12.99
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