LID Publishing is excited to announce that The Smart Strategy Book by best-selling author Kevin Duncan is now available to buy. The book is part of the Concise Advice series, offering short and practical tips and exercises to help you address tricky business issues.
In a nutshell
The Smart Strategy Book: 50 ways to solve tricky business issues. It is made up of smart strategic thinking for easy and quick solutions – the latest book from bestselling author Kevin Duncan.
- Part of the bestselling Concise Advice series – stylishly presented (with diagrams and illustrations) and easy to understand and apply.
- How to use strategy in a smart and efficient way to solve problems and issue in business.
More about the book
A strategy is a plan of action designed to achieve a long-term or overall aim, and there are many areas in business where a decent strategy will be of value. It is not complex, but it can be hard, because of the pain of having to make choices. In this practical guide, bestselling author Kevin Duncan offers intelligent and quick solutions to tricky business issues through smart strategic thinking and action. He provides 50 smart ideas to help you arrive at your solution (and present it in a way that everyone can understand!).
If you’d like to read an article by Kevin Duncan that goes into more detail about the book and some top tips, read the full article here.
If you would like to buy The Smart Strategy Book, click here.
SMART STRATEGY WARNING
Don’t just dive in and write a plan. Many individuals and companies are fooled by plans. They think that because it is written down in an impressive way, then it must be a good strategy. This is sometimes called the spurious authority of type. Somehow it all seems more convincing when it’s typed up.
But that doesn’t mean the strategy is any good. If you are drafting a strategy, use a pen and paper. The very last thing you should do is to make it look pretty. Are you staring at a strategy that looks impressive but lacks proper substance? If so, rip it up and think of something more original and effective.
About the author
Kevin Duncan is a bestselling author with his books, having sold tens of thousands of books, which have been translated into over 13 languages. Kevin Duncan is a business adviser, marketing expert, and author. His books have been translated into over a dozen languages. He is the author of the bestselling The Diagrams Book.
To have a look at the other books by Kevin Duncan, click here to see his full collection.
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