This week LID author Jérôme Chouchan was in London for the launch of his debut book Target: Business wisdom from the ancient Japanese martial art of Kyudo.
Jérôme Chouchan led a Lunch and Learn session at SEI, a financial services company in the City of London, for employees and managers. Jérome opened with a presentation on the book and how Kyudo inspired him to write his book.
Kyudo is the ancient martial art of archery that originated from the samurai class of feudal Japan. Today, it continues to be practiced by thousands of people worldwide, including the author of this book. Kyudo has a particular teaching: “Right shooting always results in a hit.” This means that you shouldn’t worry about simply hitting the target; instead, you should focus your energy and will-power on proper mindset and form. In doing so, this ‘right shooting’ will naturally result in a hit.
After the presentation, there was a Q&A from the audience followed by a book signing. Guests and employees who attended the event also enjoyed special chocolates from Godiva, of which Jérôme is President & CEO for Japan, Korea, India, and Australia.
Target is available now.
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