Navigation

No products in the cart.

Description

Description

A manual for being more creative, innovative and leading successful change in your company.
● A must-have book for managers of all levels, and team and project leaders, in large and small companies.
● Innovation and change are key advantages to develop in business today.
● Based on the author’s real-world, practical experience – provides tools, strategies and know-how.

AUTHOR

        

Bahriye Goren-Gulek

Bahriye Goren-Gulek is a brand strategy expert with 15 years of global experience, both on client side with Unilever and on agency side where she has consulted world class multinationals across the globe. As the former Executive Director Innovation and Strategy at Wallace Church & Co., an award winning branding agency in New York, she has worked with the most talented creative and brand leaders. She is a university lecturer at the graduate and undergraduate level at business schools in New York, Colorado, Singapore and Taiwan. She lives with her husband, son and their dog in Boulder, Colorado.

Related Products

New! Quick View

Sweet Success

Awarded with the Silver Medal during the 2015 Axiom Business Book Awards the first edition of Sweet Success received a great success. In this revised second edition the former CEO, Douglas Lapins chronicles the changes and challenges of a thirty-year career in the corporate world. High-fructose corn syrup, a changing sugar industry, and practical leadership methods weave an absorbing tale of business, family, and social responsibility. Through strength of character, hard work, and native intelligence, he embraced a life full of extraordinary experiences and growth. This is the engrossing story of that journey, the people who influenced its path, and lessons that were learned.  It is a must-read for anyone on their own journey of self-improvement.
 Author: Doug Lapins
 
£19.99 Add to basket
New! Quick View

My Next Book

Everybody has a book in them. The question is: how do you tease that great idea or story out of yourself, and begin the journey of writing and creativity. My Next Book provides you with the inspiration, direction and structure to write your dream book. Highly interactive and full of brainstorming activities, this guide/workbook encourages the aspiring writer to consider the kind of book they want to write, the title of the book, the contents, chapter outline and even what should be written for the cover. Whether you want to be the author of a novel, biography, self-help book, history book or even business book, My Next Book will get you started on your creative journey.  
£9.99 Add to basket
New! Quick View

Huawei Stories: Pioneers

Founded in 1987 by a former engineer in China's People's Liberation Army (Ren Zhengfei), Huawei Technologies is today the world's largest telecoms equipment manufacturer and second behind Apple in smartphones. Its emergence into a multinational with over 175,000 employees all around the world is nothing short of extraordinary. This book gets to the heart of the pioneers within Huawei - the individuals who blazed a trail through unexplored and undeveloped territories, that enabled Huawei to expand globally in such impressive terms. Their personal stories tell us about the extraordinary commitment, determination, and ability required for companies to establish new ground in some of the most difficult parts of the world. This unconventional form of heroism remains a central part of Huawei's culture and makes it stand out in today's business world.
Author: Tian Tao Publisher: LID Publishing ISBN: 9781911498551 FORMAT: 216x138 mm Bookbinding: Paperback w/flaps Number of pages: 288pp
£14.99 Add to basket
New! Quick View

Global Expansion E-book

Chinese companies are globalizing at an unprecedented rate. Haier is the world's largest telecoms equipment manufacturer; Lenovo is the number one PC maker; and others such as Dalian Wanda, Fosun, Shuanghui and Tencent have been regular players in the global M&A scene. This book presents a detailed analysis of current and emerging Chinese multinationals, and the policies, strategies, and ambitions that are driving them today. Written by leading experts in the field, the book provides the most up-to-date insight into a phenomenon that is rapidly changing the global economic and business landscape.
Author:  Katherine Xin, Dr. Ding Yuan, Chen Weiru
Publisher: LID Publishing ISBN: 978-1-911498-72-8 Number of pages: 288
£9.99 Add to basket
New! Quick View

The Haier Model

Since its origins in the 1920s as a refrigerator factory in Qingdao supplying the Chinese market, Haier has risen to become a major multinational company, overtaking the likes of Whirlpool and LG, to become the world’s leading manufacturer of household appliances today, with revenues of $30 billion. How did Haier achieve this amazing feat?
This book examines Haier’s organizational transformation, which can be traced back to 1984 when Zhang Ruimin (Haier’s current CEO) joined the company, and which became the essence of Haier’s sustained competitive advantage. In particular, it looks at the ͞RDHY Win-Win Model of Employee-Customer Integration͟, the latest management practice in Haier, which has had a profound effect on the company’s performance, and which has captured the attention of academics and managers around the world.
Author:  Cao Yangfeng Publisher: LID Publishing ISBN: 978-1-911498-62-9 FORMAT: 234x156mm Bookbinding: Harback Number of pages: 302pp
£29.99 Add to basket
New! Quick View

The Excellence Book

We can all be better in every aspect of our lives. Kevin Duncan (author of the bestselling The Diagrams Book and The Ideas Book) draws together 50 ingenious thoughts and inspirations to improve your attitude, your approach to life and work, the questions you ask, the decisions you make, and even your timing in the things that you do. We are the owners of our success, and the main source of that success is excellence. Practical and highly accessible, this is a life-affirming handbook to help you be the best you can be - whoever and wherever you are.
Author: Kevin Duncan Publisher: LID Publishing ISBN: 978-1-911498-51-3 FORMAT: 180x120 mm Bookbinding: Hardback Number of pages: 128pp
£9.99 Add to basket
New! Quick View

Buy Low, Sell High

Financial (or business) acumen is essential for all managers and owners of businesses if they are to truly understand how to make them successful. Yet, for general (non-financial) managers and owners, business finance is often perceived to be "difficult" and/or plain boring. This book, written by an experienced and popular teacher of finance to thousands of non-financial managers, explains in very simple but engaging terms what are the goals of a business, how it is set up to make money, what are the key measures of this financial health, and what are the key factors affecting those measures. Concise and designed for great accessibility, this is the dream-book for all those non-financial managers and owners who want a quick and motivating read on finance in order to obtain that necessary business acumen.
Author: Phil Young Publisher: LID Publishing ISBN: 978-0-9969433-7-6 FORMAT: 180x120 Bookbinding: Paperback Number of pages: 184pp
£9.99 Add to basket
New! Quick View

Inside the Middle Kingdom

China remains an enigma to many. It is suspended in limbo between media reports and the filtered reality of friends and family visits. This enormous and complex country is either vilified for its shortcomings or praised for its vibrancy, culture and heritage. The truth lies somewhere in between. The stories in this fascinating book unearth the modern-day truths of China, in all its complexity, through the words of those who live there. It is a beguiling series of insights and nuggets of knowledge that will educate, inform and surprise you. In reading these stories, you will gain a deeper appreciation of the country and particularly of the people who have laid the foundation for China's remarkable rise and influence in the world.
Author: Jon Geldart Publisher: LID Publishing ISBN: 978-1-910649-32-9 FORMAT: 198x129 mm Bookbinding: Paperback Number of pages: 256 pp
£9.99 Add to basket
Quick View

COMING SOON: The CEO Connector

If growing your business is important to you, then this book will offer you the perspective on how to connect with high level, successful influencers in society and business. It will provide key strategies and ideas on how to break into and steer those individuals of impact that can be the difference between a good year and a great year for your business.
The CEO Connector is based on the core principles and strategies developed by the CEO Clubs of America for reaching out and doing business with CEOs and Executives from around the world. Most importantly, this book will demonstrate how to reach out to all types of business leaders from baby boomers to millennials – in today’s multi-generation economy.
Author: Kevin Dunn Publisher: LID Publishing  
New! Quick View

Executive Function

The health of our brain, as measured through cognitive health domains such as “executive function”, is the single most important aspect of our overall health. In business, good cognitive health enables you to go beyond simply coping, to managing and leading. For a fully functioning brain enables us to operate to our highest capacity and reach optimum performance. Improved cognitive health allows us to become sharp, accurate, confident, precise, attentive, a source of wisdom and a bundle of energy. This book provides a comprehensive overview of the key cognitive health domains and how they impact your ability to operate at your best. You will understand the importance of each domain in order for you to maximize your cognitive health and be your best – or to have the best executive function.  

Author: Keiron Sparrowhawk

Book Details

  • Publisher: LID Publishing
  • ISBN: 9781910649756
  • FORMAT: 216 x 138mm
  • Bookbinding: paperback w/ flaps
  • Number of pages: 256
E-Book Version
£12.99 Add to basket
Back to top