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The Innovator’s Book

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Description

Description

The key to changing the world is through innovation

● Every successful business is measured by the quality of their ideas, and the ways in which they build on them

● A go-to-guide to challenge creative fatigue and mundane originality

● Smart, stylish and simple – building on over 3 decades of knowledge and the author’s numerous achievements

● Elevates the notably successful Concise Advice Series – challenging creatives and business leaders around the world to think outside the traditions of their form

Book Details

  • Publisher: LID Publishing
  • ISBN:978-1-912555-43-7
  • FORMAT: 180 x 120mm
  • Bookbinding: Hardback
  • Number of pages: 128pp


AUTHOR

Dr Max Mckeown is a globally recognised innovation expert and the award-winning author of The Strategy Book, The Innovation Book and Adaptability. He is a strategic advisor to some of the world’s most admired companies with an enlightening, edgy, entertaining style that transforms cutting edge research into practical ideas with real world power.

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