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LID Publishing

The Reputation Book

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£9.99

We are witnessing the new age of empowered customers, armed with online reviews, five-star ratings and social media, never has it been more important to manage your reputation and referrals. This book is for anyone who wants to systematically build their reputation and increase their referral sales whilst delivering a consistent and continually improving customer experience. Put together in a simple, clear, no nonsense way, with step by step instructions on what to do along the journey. The information is based on over 10 years coaching, advisory and training experience in the area of feedback, customer experience and referrals, and all the advice is underpinned by real life experience and examples …and continued doses of common sense!

Author: Guy Arnold & Russell Wood

 

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Description

Description

How to increase your company’s chances of success in the future.

A highly original and significant perspective on why some companies are more successful than most.

The approach is based on the authors’deep work with some of the world’s leading companies.

A contrarian approach that goes against the grain of much of today’s current management thinking.

An important management book for all business executives, especially in today’s intensely competitive and changing business environment.

BOOK DETAILS

Publisher: LID Publishing

ISBN:978-1-911498-40-7

FORMAT: 180x120mm

Bookbinding: Hardback

Number of pages: 128 pp

AUTHORS

Guy is the published author of Great or Poor, and Sales through Service. He works with Business Advice Organisations, offering simple and hugely powerful guidance as well as referrals and reputation sales.

 

 

 

 

Russell is a professional trainer and business advisor for SME, national, FTSE 100 and private companies working in B2C and B2B environments.

REVIEWS

This book is refreshingly jargon free, and it has given me a new approach as to how to build on reputation and gain referral-based business.

Rolf Nielsen, Director, Nielsen Business Services

If you adopt only 10% of this book’s message, you will increase your shareholder value by 100%.

Robert Warner, Portfolio FD, The FD Centre

If you want to build business through reputation and referrals, look no further: this book sets out the clear principles that you need to comply with, and gives you the tools you need to apply them to your organisation.

Colin Mills, Founder and Chairman, The FD Centre

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