THE ENTREPRENEURS’ BOOK

The crucial questions that determine success

Though entrepreneurs understand the ‘mechanics’ of running a business (how to) they don’t always understand the ‘fundamentals’, which ultimately decide success or failure. Through his own experiences and conversations with hundreds of successful people, Neil Francis concludes that the route to success is about understanding and answering what he calls the ‘why’ questions.

Each chapter starts with a ‘why’ question and focuses on the fundamentals required for successful and sustainable entrepreneurship, such as purpose, innovation, love, desire, failure, and luck. These very human stories, combined with the author’s own unique experiences, help to illustrate the core fundamentals of successful entrepreneurship. With an achievable and practical roadmap to success, The Entrepreneur’s Book is a unique and important book, which will benefit aspiring entrepreneurs and those who are already ‘in business’

AUTHOR
Neil Francis
Neil Francis is currently author of four books (published with LID): Positive Thinking, Inspired Thinking, The Creative Thinking Book and The Entrepreneur’s Book. He is also the co-founder of Pogo Studio, a digital web and app agency, and Pogo Digital Healthcare. Over the years, he has worked with hundreds of companies, from SMEs to global organizations, helping them to use digital technology effectively and creatively.
BOOK DETAILS

HARDBACK    PAPERBACK

Price: £9.99
Hardback ISBN: 978-1-911498-81-0
Paperback ISBN: 978–1915951-25-0
Ebook ISBN: 978-1-915951-48-9
Format: 180 x 120 mm
Number of pages: 184
Territories: World
Rights: All languages