Sales is for everyone and everyone has in themselves the innate ability to sell. This is contrary to popular belief that you need years and years of training and experience to be good in sales –you don’t. Through a synergy of practical insights, human psychology and lessons from the ancient Egyptians, this book will guide you on a transformative journey to becoming an effective salesperson.

The book focuses on the concept that sales excellence is not an external element to be learned but innate, to be awakened through coaching and stories from the past. The time of Ancient Egypt is one of the greatest in our history and, as the author demonstrates, offers fascinating narratives and lessons for today’s salesperson. Sales professionals will find this book refreshing, but virtually everyone today has to sell, and this book is designed to “awaken” the salesperson in us all.