From the former Workplace Director of the multi-award winning Sky Central offices,Â we learn aboutÂ The Elemental WorkplaceÂ from Neil Usher’s new book:
The simplest of questions often prompt those moments in which we freeze in time, having progressed along a path only to look around and find our first steps being eroded. Why anyone needs to have a fantastic workplace is just such a question.
LID Publishing is pleased to announce a new partnership with SEI London, bringing the entire LID catalogue to all employees of the SEI London office alongside a host of opportunities to hear LID authors speak.
The lending library will be jam-packed full of LIDâs latest titles, including the best-selling Concise Advice Series!
Stationed in the bustling SEI canteen, the new LID Library will open on 1 February with a special guest appearance from LID author Simon Tyler, author of, The âKeep It Simpleâ Book. Simon is one of the worldâs leading business coaches and inspirational speakers. His entertaining and thought-stirring work cuts through complication and frustration and liberates individual potential. Simonâs philosophy begins with the idea that to move forward you must create space, clear away what is confusing and take inspired action to clarify and simplify your interactions with the world.
Founded in 1968, SEI is a leader in the financial and investment services industry. Their mission is simple – to help clients achieve continued success by developing consistently relevant solutions delivered through an outstanding client experience.
Follow us on Twitter @lidpublishing for live tweets from the LID Libraryâs grand opening, this Thursday!
Happy New Year!
We’re very excited to announce that 2018 marks the 25th anniversary of LID Publishing.Â To celebrate this milestone we have planned a year filled with surprises, giveaway, events, and even more books! There will also be competitions, exclusive discounts,Â and even a treasure hunt.
Founded in 1993, LID has over 1,700 authors and continues to add approximately 120 new titles each year, around one-third in English and the rest in Spanish and other languages.Â LID books have been translated into over a dozen languages and distributed worldwide.
The Talent Brand by Jody Ordioni is a timely and essential guide to anyone looking to expand their knowledge on the essentials of branding. The Talent Brand explains common mistakes even seasoned business owners make that dilute their brand and have costly consequences. Ahead of it’s release in February we can bring you an exclusive extract from the introduction of Jody’s new book.
Introduction from The Talent Brand by Jody Ordioni
Time is moving quickly and organisations that are fast to change and seize opportunities are realising greater financial rewards. And yet, the greatest barrier to change is creating understanding and emotional support in the hearts and minds of the talented employees responsible for achieving it.
How can branding help?
The essence of branding is the successful alignment of the rational and emotive sides of our brains, creating rapid acceptance of new ways of thinking and acting.
Someone once described the optimal state of talent engagement as a CEO, a dog and a frisbee. Wherever the CEO throws the frisbee, the dog is there to catch it – running joyously, deftly changing course and returning it with a wagging tail. But now consider if instead of one dog, there were a thousand eager canines. Think of the impact we could have if we harness such positive energy, and create such an agile army of talent, ready to pivot, change direction and chase down new opportunities.
If this sounds like the kind of impact you’d like to make within your workplace, then congratulations. You’re ready to enter the exiting world of branding.
Your talent brand is the next iteration of your organisation’s employer brand. Aimed at branding the unique appeal of your firm’s culture and employment opportunities, it also takes into consideration what people are already feeling, saying and sharing socially about your organisation as a place to work.
If a brand is the promise we make to all audiences, the talent brand is the promise we make to employees and potential employees.
My name is Jody Ordioni and I am the funder and chief branding officer of Brandemix, a New York-based branding and communications agency. Our clients are professionals in a variety of roles, including human resources, marketing, communications, employer branding, talent acquisition and talent management, and they work globally, across a wide range of industries, including non-profit, technology, retail, financial services and healthcare.
They come to us seeking to create awareness, consideration and preference of their products, services or career opportunities and capture market share through branding. And despite this range of activities, we are able to deliver on these objectives because we employ the same best-practice branding principles and methodologies across all of the work that we do.
This book will guide you through our carefully constructed process, and provide you with complete access to the branding tools, templates and resources we use. It is my hope that it become a timeless and important resource for you and I look forward to beginning a meaningful dialogue and hearing more about your successes.
The Talent Brand by Jody Ordioni publishes on 8 February
For more information on The Talent Brand and other LID books, go to our website, lidpublishing.com
To celebrate the end of aÂ fantastic year, we got our heads together to bring you our top books from 2017, both LID & non-LID!
Niki Mullin, Business Development Manager
LID book â The Launch Book by Sanyin Siang.
Sanyin Siang is one of the most inspiring leadership thinkers in the US today.
In her first book, Sanyin brings boundless passion, generosity, and insights into launching your next big idea. In her book, Sanyin weaves in compelling stories from friends and colleagues, all helping us become a better version of ourselves.
You really get the sense that Sanyin genuinely wants you to succeed â a brilliant, bite-sized, book. A must read!
Non-LID book â No, is Not Enough by Naomi Klein.
Totally gripping, I couldnât put it down. Kleinâs fifth book, and an absolute must-read of the Trump era.
In this book Naomi shares a bold vision, a clear-eyed perspective on how to break the spell of Trumpâs shock tactics, counter the rising chaos and divisiveness at home and abroad, and win the world we need.
Depending on your political views youâll either think itâs a triumph, or nothing more than a liberal fantasy. I urge you to pick up this book and draw your own conclusions. Itâs a big thumbs up from me.
Sam Leimanis â Publicist
LID book – Machiavellian Intelligence by Jonathan Gifford & Mark Powell.
Itâs smart and contrarian. Iâve always had a tendency to reject traditional working practices so this really appealed to me.
Non-LID book – A Brief History of Seven Killings by Marlon James.
Not 2017, however, this book got me back into reading properly, after a very long hiatus. I like trying to keep up with the different voices and a lot of people have approached me to discuss the book when theyâve seen me reading it, so I appreciate that.
Yana Maksimochkina â Publicist
LID book â The Strengths Book by Sally Bibb.
This book showed me anotherÂ perspectiveÂ that you should actually capitalize on your inner strengths and focus on nurturing and developing them to lead a happier and more content life rather than trying to be someone that you’re not and getting better at something that isn’t meant for you. It’s an empowering, well-structured and uplifting book. I also liked that it’s full of exercises to help you improve your self-awareness and leads you through the process of discovering your own strengths.
Non-LID book â Walk Through Walls by Marina Abramovich.
It’s a fascinatingÂ story ofÂ her bumpy but adventurous life and work as an extraordinaryÂ performance artist. Ever since I attended one of her performance back in 2014 at the SerpentineÂ Gallery, I’ve been intrigued by her strong personality and impressed by the power of her will. I felt her charisma and presence on every page of the book and followed with great interestÂ her spiritual search for another state of consciousness that could have been achieved through deprivation, pain,and sacrifices. She’s a living example who truly pushes the boundaries of human endurance and performance art.
Liz Cooley â Assistant Editor
LID book â How Coca-Cola Took Over The World by Giles Lury.
This collection from Giles Lury showcases the art of short storytelling at its finest. Not only insightful for those who work in business, each story gives a glimpse into the lives of the people behind the brand that will resonate with readers the world over.
Non-LID book â Big Little Lies by Liane Moriarty.
A cleverly written drama that follows the lives of three women and their families as they juggle home life, work, and the deadly politics of their childrens’ nursery school. This suburban murder mystery, which has something of Desperate Housewives about it, slowly reeled me in, giving just enough information to keep me guessing until the very end.
Alexandra Manos â Business Development Executive
LID book â Naked Banking by Paul Riseborough, Steve Hogg, & Karolina Morys.
Naked Banking looks into why banks do what they do, their business models, and their repeated inability to make correct business decisions.Â Having worked in banking prior to joining LID, this book was a refreshing and relatable look into the world I had recently left. Naked Banking is an honest account of what went wrong for banks leading to a personal banking crisis.
Non-LID book: The Ministry of Utmost Happiness by Arundhati Roy.
I had been excited to read this since hearing about it, as it was Arundhati Royâs first fiction novel in 20 years. I loved her last novel, The God of Small Things, which I read years ago. The Ministry of Utmost Happiness tells a story of many years all through India, through the eyes of 2 main characters. Roy looks into love and hope and tragedy, using an enormous range of supporting characters to give an emotional account of Indian socio-political unrest in the late 20th century.
Charlotte Reynard â Marketing & Sales Assistant
LID book â The Connection Book by Emma Serlin.
This Concise Advice title has been so helpful in so many different areas â from presentation skills, to little tips and tricks to improve confidence when speaking to larger groups. Author Emma Serlin in a professional dialect coach and she really knows her stuff! A great, quick read!
Non-LID book â When Breath Becomes Air by Paul Kalanithi.
This autobiography was one of the most profound and heart-breaking books I have ever read. It opened up a whole new genre, medical non-fiction, which has really taken off this year. Published posthumously, Dr Paul Kalanithiâs story of his battle with Stage IV lung cancer is a powerful autobiography that takes the reader on a journey of hope, joy, despair, and love.
Ben Walker â Editor, Dialogue Review
LID BookÂ – The Negotiation BookÂ by Nicole Soames.
This is invaluable â offering clear tips and tools that are of great use in any negation situation (you come to realise that much of what you do in life is actually a negotiation). Nicoleâs contention that most people enter negotiations with a falsely negative perception of their own position is a lesson for life.
Non LID book –Shane Warne:Â My Autobiography.
Itâs an oldie (I picked it up second hand forÂ some pocket change) but this book has been a joy to read. There are very few sportspeople who deserve the title genius, but Warne is cricketâs equivalent of Albert Einstein: he almost single-handedly revived the art of leg-spin, without which the sport would beÂ incalculably poorer.Â Warne was a master of mental destruction on the field, sledgingÂ opponents by drawing attention to their inadequacies in sporting â or romantic â pursuits. Off the field he is theÂ perfect gentleman,Â saving severalÂ column inches for his great opponents âÂ notablyÂ Sachin Tendulkar, Anil Kumble, Mustaq Ahmed and Adbul Qadir â from whom heÂ learntÂ much, often the hard way. These days Warne is known for his precise analysis on Sky Sports and his studied neutrality, even when we Poms are playing.Â Warne once said that he has a love-hate relationshipÂ withÂ the English â âI loveÂ them and they hate meâ. I think that isÂ outdated â he has become, in his own way, a national treasure.
On 7 and 8 November Chris Budd, author of The Financial Wellbeing Book, spoke at the Personal Finance Society Festival of Financial Planning in Birmingham. The festival brings together over 3000 professionals from the world of personal finance for networking, workshops, and talks in Birminghamâs National Exhibition Centre.
Chris hosted a panel on how to help people make better decisions and also gave a talk on how a financial planner can use coaching skills to help clients clarify objectives. His talk was full of helpful advice for financial advisers on how to help their clients understand finance, by helping them create clear paths to their financial objectives.
Chris also drew from his book, The Financial Wellbeing Book, a practical and helpful guide to achieve financial peace of mind by understanding your objectives and motivations. It offers the readers respite from the anxiety and stress caused by money problems.
Chris helps train financial advisers to develop their coaching skills when working with clients.Â He is also the founder of Ovation Finance Ltd, a financial planning practice.
To hear more from Chris Budd, click here for his Financial Wellbeing podcast.
Books on the Underground began in 2012 and has now spread all over the world. Their Book Fairies are out and about every day leaving books on tube seats, in ticket areas, and at stations to get people back into reading.
The Strengths Book is a practical and succinct guide that aims to revolutionise your life by helping you to identify what exactly makes you happy so that you will make the right choices; decide whether a job, activity or course is right for you; and understand why things seem to flow with some activities and some people, and not others. Knowing these things about yourself, and spending more time on what really energizes and fulfills you â your strengths â will ultimately lead to a happier and more successful life.
Author Sally Bibb is a leading figure in the Strengths Movement and is the author of seven books. Sally works with a wide variety of people in strengths-based consultancy – from students to professionals.
If you see The Strengths Book on the London Underground this Friday, please have a read and then put back on the tube for another lucky reader, so they too can find their Strengths!
The Strengths Book is out now!
Seeing Around Corners author Graham Hogg shares his insights on the 3 gaps that teams need to close in order to build a data-driven culture.
‘The Bamiyan highway dissecting through the city of Kandahar in Afghanistan is mostly straight. Small bazars on either side of the road buzz with activity, with locals going about their business, mostly ignoring the presence of the British military convoys charging through on their daily routines. I recall the city having a distinct smell: wet dirt mixed with diesel from old truck engines that had seen better days, billowing smoke as they attempted to push and grind through the trafficâŚ
Kandahar was dominated by a low din of activity: honking car horns, tired engines crawling through traffic like old men, workers banging away at pieces of metal, people wrestling through their daily challenges. On that day, though, the roar of British Land Rovers added to the cacophony of noise, as they accelerated up and down the roads of the city. As the leader that day, I was fixed to the sound coming from my radio headset, doing my best to keep a gentle hand on the flow of the convoy and let my team do their job of getting us through safely. I recall having light conversations with my driver about everything from what was going on at the time, to friends and family back home, and getting to the end of the tour. It was a brief respite from the mayhem surrounding usâŚ’
During my military career on Operations in Afghanistan, Sierra Leone and the Arabian Gulf, it became very clear to me that the ability of leaders and teams to See Around Corners was of critical importance. Â In the midst of the volatility that we faced, foresight was the fuel of innovation and adaptability.
Post 9/11 and the global war on terror, we were faced with a new challenge, that of heightened complexity. Â In previous conflicts going back into history, the delineation between the âgood guys, bad guys and civiliansâ was much easier. Â We knew who the enemy was, what uniforms they wore, the tanks and weapons they used and even the type of communications equipment and tactics. Â In this era, we were able to gather deep levels of data on them that would inform a strategic decision-making process. Â Here, deep planning cycles and flawless execution was the theme of the day.
But in Afghanistan in 2006 this wasnât the case where we faced an environment of such complexity that this traditional paradigm fell short. Â In a world where a local businessman, tribal leader, insurgent and Military Officer were all closely connected, it was that of foresight and adaptability that enabled us to achieve our mission. Â Not running an operation at that time, in that area was often the best course of action.
Pulling triggers is hard, not pulling them is sometimes harder.
When I left the Royal Marines, went to business school and embarked upon a Â business career I saw teams experiencing the same challenges that we did. In the business world I found myself in, the focus was on efficiency and planning – align to a goal and then march towards it in a perfectly aligned way.
This I argue is born from a manufacturing mindset – a world of stability not complexity.
The ability for organisations to See Around Corners has never been more important. Â Today, billion dollar companies are losing market share to smaller start-ups – where a 17 year old girl can invent her own makeup brand from her bedroom, get 10,000+ followers on instagram and suddenly, the traditional power house of brands we know are being disrupted and losing market share. Â The same can be said for the craft beer movement and wider industry disruption.
The response to this has been often to create an innovation team or growth team where their mission is to âgo and find the new ideaâ. I have seen this first hand and itâs too slow, expensive and frankly doesn’t work. Â Or, employ a management consultancy to come in and redesign the organization and all the new process that follow, sometimes ironically causing more confusion.
This is all too slow for the fast moving business world leaders face today.
Instead, leaders need to commit to building an understanding of what is going on in their markets, how their products are being used and what their future customer groups are going to want.
This is where data is so important and the way that teams use it.
There are 3 gaps that teams need to close in order to achieve this and build a data-driven culture.
Cultural gaps – âfrom gut to gigabytesâ
Leaders need to move away from making decisions based on their gut and experience and start to pivot towards a data driven decision. Â The HiPPO (Highest Paid Person’s Opinion) in the room no longer holds true and leaders of teams now need to act more as a facilitator for the discussion where they can stage messy conversations to challenge each other and hypothesis. In this data-driven team, assumptions are challenged and team members (irrespective of rank or tenure) feel comfortable to challenge hypothesis and play devil’s advocate.
Cognitive gaps – âslow down to speed upâ
If teams are not clear on the business value they are trying to create and their specific mission then they have little chance of asking a good question to data. Â Clarity on whatâs important is where teams need to start and this is all about slowing down to think through what they need to understand to inform better decisions and drive value for their customers. Â Only then do you go to data. Â Outside-in-thinking or What if? analysis are simple and effective techniques to close these gaps on the important bits.
Semantic gaps – âwhat did you sayâŚ?!â
Teams need to industrialize a simple and common language as we start to see domain and analytics experts working together. Â Not mutually exclusive from the points above, to maximise the return on investing in data skills and technologies, if simple ways of working in day to day projects then that resource will not get maximum use. Â A simple language to close semantic gaps is where teams can start. We refer to our ADAPT Cycle here where decisions are leader led and data fed.
I get asked all the time by teams where to start and my answer is always the same. Â Put your team through a fun and engaging experience where they can see first-hand these behavioral and cultural challenges and equip them with simple tools and resources that they can then take back to the business and start using immediately in their meetings.
Do so, and you and your teams will be able to See Around Corners…
Seeing Around Corners is out on 30 November
Finding your Strengths with Sally Bibb
Last night LID celebrated the launch of Sally Bibb’sÂ The Strengths Book,Â the latest title in the best-selling Concise Advice Series.
The launch took place at the iconic Foyles Bookstore on Charing Cross Road with an audience of family, friends, colleagues, and clients.
After an introduction from Martin Liu of LID Publishing, Stefan Stern, ex-FT columnist and speaker, moderated a panel with Sally Bibb, teacher and Strengths Movement advocate Millie Townsend, and Iain Wilkie, Senior Partner at EY and Founder of Employers Stammering Network. The talks concluded with a speech from Sally.
The panel shared their views on the Strengths Movement in business, education and at home. Questions from the audience were predominantly on how young people can find and use theirÂ strengths to achieve happiness and fulfillment in higher education and when entering the working world.
After the talk, Sally joined guests for a book signing and photos in the photo booth!
Sally Bibb, Founder & Director of Engaging Minds is a leading figure in the Strengths Movement and is the author of seven books, including The Strengths Book.
The Strengths Book is out today! Order your copy here.
Naked Banking: The Truth About Banks And You is written by Steve Hogg, Paul Riseborough, and Karolina Morys, and is out on 5 October.
In this book we take you behind the veil of retail banking to explain how it really works. As industry insiders working for one of the UKâs highest profile new âchallengerâ banks we are perhaps uniquely placed to do so. We will show you why the big banks always seem to do the wrong thing: from designing products they know will rip customers o to cutting branches they know their customers rely on â over a thousand between 2015 and 2017 alone.
The story starts with the way banks are set up â their business models. Weighed down by lots of underutilized, poorly designed branches in the wrong places and creaking information technology infrastructure, banks have big bills to pay. To meet them and still make a good return for shareholders, banks have in recent years viewed âproduct innovationâ as the solution, developing more and more new products to deliver increased revenue to the bank. Simple products that everyone understands are now a thing of the past.
This is more than just a story of big banks and their product strategies. We will show you how individual customerÂ behaviour â the way we think and act when it comes to our personal finances â actually plays into the hands of the big banks. Product managers know customers have blind spots and biases and they develop products to take financial advantage of them. We will show you how they do it.
We will also give you a sense of what itâs like to be a product manager at a big bank â what they are asked to do, how they are rewarded, and the type of working environment they nd themselves operating in. As serving product managers we know better than most what the big banks are up to. And we reveal why the things product managers at the big banks are told to focus on â and which are important to them progressing in their careers â are often a million miles away from the things that matter to customers.
Sometimes you just want to know how to avoid tripping up when it comes to your nances and this book will help you in that regard too. We detail the specific product management strategies used by banks to part you from your money. Some are more obvious than others. Cutting the interest rate on your savings account a few months after you opened it is annoying but at least something you can understand. But what about inverse interest-rate tiers on your current account? Or ârepresentativeâ annual percentage rates (APRs) when you apply for a loan? The truth is that product managers have dreamt up every trick in the book to slowly â sometimes imperceptibly â earn more and more out of you. We thought it was about time someone documented what these tricks are, explained why product managers use them and pointed out what you can do to avoid them, or at least use them to your advantage.
Of course, itâs not just about avoiding the pitfalls. A question we get asked all the time is âhow do I get the best out of my banking, then?â Here we provide some pointers as to what you can do to organize your personal finances that little bit better. Some sensible steps, and a healthy dose of personal discipline, will allow most of us to bank in a way that is simple, understandable, and worry-free.
We also make some recommendations for things that banks could and should do to put customers first. From a potentially painful move away from the function of âfree bankingâ to taking more steps to ensure we all understand how products work, the opportunities for banks to become more transparent and customer focused are many indeed. We will show you how a new relationship based on a fair value exchange between banks and their customers could point to a brighter future for both.
The future doesnât stop there though. Retail banking is in a state of flux and there are reasons to believe that something more customer focused will emerge. From the promise of open banking, where personal banking data can be shared with other financial services companies to ensure products are better tailored to specific customer needs, to more thoughtfully designed services and processes, banks are starting to think more deeply about what customers want and need. is new dawn o ers banks the chance to build leaner, more agile organizations, better able to respond to customer demands and deliver new products and services quickly. Weâll take you through what we think it all means.
We decided to write this book because we believe that good banking is important. Important to start-up businesses needing advice on how to nance their growth. Important to young people learning how to better manage their money and save for their futures. Important for our economy and our society so that we can grow as a country and pay ourÂ way in the world. Yet the current state of affairs is not good enough. The big banks, almost without exception, have let us all down with their too-clever-by-half products and poor service cultures. The path to redemption starts with a clear-eyed view of what has gone wrong and this is our contribution to that debate.
Should you believe anything we say in this book? We are, after all, still working in the industry, albeit for a bank that is trying hard to change the status quo. Youâll be your own judge of that. Our aims for this book are modest: that you understand how banks work a bit better, grasp how the products they sell actually operate so you have a bit more money in your pocket, and that you reward the best banks â the banks putting customer service and simple products first â with your business, and not just the big banks. Because for all their gleaming headquarters, bumper pro ts, fancy adverts, and thousands of employees, it is you â the customer â who holds the key to better banking.
Naked Banking is out on 5 October.