Loading the content...
Navigation
Account

A Data-Driven Company

‹Return to Previous Page
Description

Description

Learn from others and speed up your time to value creation with big data and AI

Richard Benjamins has a strong professional career in Data and AI, and currently holds the position as Data and AI ambassador for Telefonica Group

Shows how to manage your business through a new wave of technological transformation

Delves into the key practices, tips and methods to restructure your business and establish long-term plans for the best working results

For business leaders and experts who want to win the world of big data, AI, management, and technological economics

Book Details

Publisher: LID Publishing

ISBN: 978-1-912-555-88-8

Bookbinding: Paperback

Format: 216 x 138 mm


AUTHOR

RICHARD BENJAMINS is Chief AI & Data Strategist at Telefonica. He was named one of the 100 most influential people in data-driven business (DataIQ 100,2018). He is also co-founder and Vice President of the Spanish Observatory for Ethical and Social Impacts of AI (OdiselA). He was Group Chief Data Officer at AXA, and before that spent a decade in big data and analytics executive positions at Telefonica. He is an expert to the European Parliament’s AI Observatory (EPAIO), a frequent speaker at AI events, and strategic advisor to several start-ups. He was also a member of the European Commission’s B2G data-sharing Expert Group and founder of Telefonica’s Big Data for Social Good department. He holds a PhD in Cognitive Science, has published over 100 scientific articles, and is author of the (Spanish) book, The Myth of the Algorithm: Tales and Truths of Artificial Intelligence.

 


REVIEWS

A fundamental book for companies that really want to become data-driven. Avoid the hard way and learn the valuable lessons that Richard shares. Read it end to end.

FRANCISCO MARTIN, CEO of BigML

So many talk abstractly about Big Data and AI in large organisations. If you are interested in the nuts and bolts of being data-driven; if you care about success and all the things that really matter, read this book!

VIKTOR MAYER-SCHONBERGER, Co-author of the bestselling Big Data

More Info

Additional information

Type

Ebook, Hardcover

Related Products

Quick View

Navigating the Tech Storm

This ground-breaking and highly visual book presents a framework on how to relate to these times of technological uncertainties. The author, a serial entrepreneur, technology investor and futurist, argues that by combining curiosity, a bit of skepticism and understanding of current trends we can gain insight into and take advantage of the opportunities that come from new technologies. This handbook will give you a clear view of technology's impact beyond the hype and a complete toolbox on how to handle the upcoming revolution from a strategic perspective. You will delve into a step-by-step approach on how to analyze technologies, assess business implications and adapt to a new reality. Digitization is only the warmup, and ignorance is not a viable business strategy! Author: Nicklas Bergman
 

Get the ebook:

 

Get the physical book:

£7.99 Add to basket
Quick View

Upgraded

The realm of the “personal” is now increasingly touched by technology – especially the Internet. For example, sleep is now something we do in between checking our smartphones. Our relationship to food and eating has changed too. Home delivery, restaurant search, table bookings – these have all been elevated to a high level skill-set which is part-entertainment, part-electronic processing. And travel is now a finger-clicking exercise with precision timing.
This readjustment of our daily routine has had one significant effect: it has taught individuals a range of skills that would normally be in the domain of businesses.  Ordinary people now behave as businesses do by using buying strategies to get costs down. We now have expectations of quality and delivery. In fact, we have become so business-like as individuals that marketers need to get rid of the processes of “Business-to-Consumer” communication, and begin to adopt the rules of “Business-to-Business” when talking to consumers. Such change of our lives is an explosion of the new – new thinking, new business, new relationships, new selling, new buying, new leisure, new humans.
Author: Andy Law
 

Get the ebook:

 

Get the physical book:

£12.99 Add to basket
Quick View

Huawei Stories: Pioneers

Founded in 1987 by a former engineer in China's People's Liberation Army (Ren Zhengfei), Huawei Technologies is today the world's largest telecoms equipment manufacturer and second behind Apple in smartphones. Its emergence into a multinational with over 175,000 employees all around the world is nothing short of extraordinary. This book gets to the heart of the pioneers within Huawei - the individuals who blazed a trail through unexplored and undeveloped territories, that enabled Huawei to expand globally in such impressive terms. Their personal stories tell us about the extraordinary commitment, determination, and ability required for companies to establish new ground in some of the most difficult parts of the world. This unconventional form of heroism remains a central part of Huawei's culture and makes it stand out in today's business world.

Author: Tian Tao
 

Get the ebook:

 

Get the physical book:

£14.99 Add to basket
Quick View

Learning to Unlearn

Education must adapt to the Fourth Industrial Revolution. The most advanced countries in the world are all facing the challenge of retraining several generations of workers who are becoming obsolete. The education system has failed them because it hasn’t evolved to respond to the advent of the Digital Revolution. It has prepared workers to meet yesterday’s challenges, not tomorrow’s demands. In Learning to Unlearn, Founder and CEO of Global Alumni, Pablo Rivas, an industry leader in digital education, shows us how the Digital Revolution is tearing down the traditional educational system and transforming the economy, building a brave new world for the 21st century. We already enjoy the best standards of living in human history, with better health, longer life expectancy, and access to the best tools and digital technologies. With freer societies and more global interaction, now is the time to rethink the way we learn how to solve the pressing problems we still face, re-engage those who have been left behind and build the world of tomorrow, not yesterday.
Author: Pablo Rivas

Get the ebook:

 KINDLE    KOBO

Get the physical book:

£16.99 Add to basket
Quick View

The Strategic’s Analysis Cycle: Handbook

This is an authoritative and practical guide to collecting, analysing and managing data, to enable managers and companies to develop successful business strategies. Data has become a dominant factor in today's business environment. This book, written by a leading practitioner, explains the underpinning nature of data for a company's business strategy. The book begins with data collection: getting data is no big deal; getting the right data to win in the market is. It moves on to data analysis: turning data into actionable intelligence is what drives and determines competitive advantage. And, finally, managing data: how to organise your data collection and analysis to create winning strategies. This is a definitive book about one of the most important topics in today's digital and data-driven economy. Author: Erik Elgersma 
 

Get the ebook:

 

Get the physical book:

£24.99 Add to basket
Quick View

Wholegarment

In 1962, Masahiro Shima founded Shima Seiki, with the aim of developing a fully automated seamless glove-knitting machine. Following this success, the company expanded into flat knitting machines. However, the age of the computer brought a whole new era for Shima Seiki. By committing to computerization in its mainstream products, Shima Seiki gradually began to stand apart from its competitors. Shima Seiki's focus on computer-aided knit design and programming, in fact led to a revolution in the fashion industry.
Written by the inventor himself, this book looks at how Masahiro Shima developed both the technology and philosophy to enable his company to be market leaders in industrial knitting machines - and fundamentally change the fashion industry. This culminated in the launch of the company's Wholegarment knitting machine in 1995, which altered forever the way knitted garments are produced, and which today is used by fashion manufacturers across the world
Author:  Masahiro Shima
 

Get the ebook:

 

Get the physical book:

£19.99 Add to basket
Quick View

Fightback

Digitization is the biggest disruption for business as usual at any major corporation. Trusted mindsets and existing business models are collapsing, corporations are struggling to react to the Fourth Industrial Revolution by risking too little transformation too slowly – and your industry is up next! It’s time to wake up, act and really shape digital change. We need to take up responsibility for digitization and Europe might well be the center stage for this change.
Fightback delivers a stunning and convincing blueprint that will enable business leaders to use the digital economy to their advantage by leveraging three powerful, but little understood, strategic tools – platform business models, digital ventures and the special skills of tech entrepreneurs. Based on a sophisticated analysis, the book is a hands-on playbook for corporate renewal in an age of digitization and makes a convincing case for Europe leading the way in changing minds and business around the world.
Author: Felix Staeritz & Simon Torrance
 

Get the ebook:

APPLE   KINDLE    KOBO
 

Get the physical book:

£14.99 Add to basket
Quick View

High Frequency Change

We are dizzy trying to keep up with the constant flood of newness across every aspect of our lives. And it's clear that some of our biggest companies are facing similar challenges. Each week another big brand name fails. Why is this?

Change is like a wave: it has both amplitude and frequency. The last century was about change of great amplitude, big waves washing over the whole society. But this century is about high frequency change: rapid, smaller waves, each powerful enough to disrupt an industry. This book explains how we can understand high frequency change, what drives it, and how we must respond by changing the way we run our organisations - and our lives.

Author:  Tom Cheesewright
 

Get the ebook:

APPLE   KINDLE    KOBO
 

Get the physical book:

£12.99 Add to basket
Quick View

Pax Japonica

Japan, the world's third largest economy and its largest creditor nation, has been in crisis for more than two decades. Its economy has been depressed or in recession in much of that period, its banking sector in a critical state, and its public sector burdened by recurring fiscal deficits and mounting debt. Today, the hegemonic role in global trade and financial markets has been assumed by the USA and China. Yet, this book argues that a possible future Pax Japonica - one in which Japan will overcome its paralyzing debt and once again play a leading role in global finance - can become a reality. Leading international strategist Takeo Harada provides new and astounding insight into Japan's hidden role as designated controller of large - often secret - funds kept for the purpose of rescuing humankind from ultimate disasters. For this reason, Japan's role in the global economy can never be under-estimated and remains critical to its progress.

Author: Takeo Harada
 

Get the ebook:

APPLE   KINDLE    KOBO
 

Get the physical book:

£19.99 Add to basket
Quick View

Beyond Default

All organizations are on a trajectory to a future: their default future. This is where they will end up if they take no action other than that currently planned. Leaders are accountable for confronting this default future and taking the actions needed to set a trajectory to an improved future. Sounds easy, but the challenge lies in understanding the forces both internal and external that determine the current trajectory. Only then can strategic opportunities be explored, a trajectory of strategic intent defined and the conditions for turning strategic intent into operational reality put in place. This book won t tell you what your strategy should be, nor does it present a multi-step approach to developing strategy. What it will do is help you understand why developing and executing strategy remains such a challenge. It will also help readers understand the role they need to play at a personal level if they are passionate about leading their organization beyond its default future.

Author: David Trafford & Peter Boggis
 

Get the ebook:

KINDLE    KOBO   APPLE
 

Get the audiobook:

 

Get the physical book:

£19.99 Add to basket
Back to top