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How to use storytelling to ensure your message is remembered

By Guest Contributor Rebecca Pepper, Toastmasters International. When I was six years old, I sat still, crossed-legged, looking up, wide-eyed, following every movement my granddad made, hooked to every change of intonation as he regaled my younger brother and me with a story about the most magnificent adventure. Set in…

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The Art & Craft of PR author Sandra Stahl in Muck Rack

Ahead of it’s UK release in June this year, Sandra Stahl has already been making her mark with her new book, The Art & Craft of PR (LID Publishing). Most recently she contributed to Muck Rack, a portal for journalists, marketers, and PR professionals via their blog on the top 10…

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